Minutes - 10/18/2001 - Hotel Convention and Visitors CommitteeOak Brook Hotel, Convention & Visitors Committee
Minutes of Thursday, October 18, 2001 Meeting
Present: Chairman John Merrill
Laurie Adams
Chuck Fleming
Ralph Maxson
Kerry Mickelson
Tony Mira
Ted Selogie
Absent: None
Also Present: Assistant Village Manager Michael Crotty
Denise Brownell, Marketing Subcommittee Chair
Joe Hirsch, Wyndham Drake
Janice Haeger, Oak Brook Marriott
Skip Stritmatter, DuPage Convention and Visitors Committee
Meeting was called to order at 2:03 p.m.
APPROVAL OF SEPTEMBER 6, 2001 MEETING MINUTES
Moved by Ralph Maxson and seconded by Tony Mira to approve the minutes of
the September 6, 2001 meeting as submitted. Motion passed 7 -0.
OLD BUSINESS: None.
NEW BUSINESS
a. Release of Third Quarter Tax Receipts to DCVB: Moved by Kerry
Mickelson, seconded by Ralph Maxson recommending that the Village
Board authorize the release of funds to the DuPage Convention and
Visitors Bureau for 20% of the 3rd quarter tax receipts. Motion passed
7 -0.
b. Marketing Agency Presentations: Two marketing agencies were
selected through the Request for Qualifications process to conduct
presentations to the Oak Brook Hotel, Convention and Visitors
Committee for the development and implementation of the 2002
marketing campaign. Bob McKinley and his staff from Creative
Marketing outlined that company's proposed strategy for developing a
campaign, and discussed the qualifications and experience of Creative
Marketing. Following that presentation, Tricia Lewis and her staff
from BVK/McDonald presented BVK's proposed strategies and
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Oak Brook Hotel Convention & Visitors Committee
Meeting Minutes: October 18, 2001
reviewed the progress that has been made over their past five year's
experience in working with Oak Brook as the Committee's marketing
agency.
The Committee considered the proposals, presentations and
qualifications of the two agencies, as well as the goals of the
Committee for future campaigns.
It was moved by Tony Mira and seconded by Kerry Mickelson to
recommend that the Village Board authorize staff to negotiate an
agreement with Creative Marketing, a Division of General Marketing
Associates, Inc., for the development and implementation of the 2002
marketing campaign. Motion passed 7 -0.
OTHER BUSINESS
None.
ADJOURNMENT
Moved by Ralph Maxson and seconded by Ted Selogie to adjourn the meeting at
4:03 p.m. Motion passed 7 -0.
ATTEST:
Michael A. Crotty
Assistant Village Manager
APPROVED:
December 6, 2001
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Oak Brook Hotel Convention & Visitors Committee
Meeting Minutes: October 18, 2001