Untitled (2) December 28,2000
VILLAGE OF OAK BROOK
1200 Oak Brook Road
Oak Brook, Illinois 60523
• NOTICE
JANUARY 2001
TUESDAY, REGULAR ZONING BOARD OF APPEALS MEETING 7:30 P.M.
JANUARY 2 Village Commons-Samuel E.Dean Board Room
MEETING RESCHEDULED TO JANUARY 8`
THURSDAY, HOTEL, CONVENTION 1 1 RsIc MITTEE 5:00 P.M.
JANUARY 4 Village Commons-Upper re o UU
MEETING CANCELL
MONDAY, REGULAR ZONING BOARD MEETING 7:30 P.M.
JANUARY 8 Village Commons-Samuel E �tSTW
MEETING CANCELLE�
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
JANUARY 9 Village Commons-Samuel E. Dean Board Room
WEDNESDAY, OAK BROOK SAFETY PATHWAY COMMITTEE 7:30 P.M.
JANUARY 10 Village Commons-Samuel E. Dean Board Room
THURSDAY, OAK BROOK 2001 AUTUMN FESTIVAL COMMITTEE 7:00 P.M.
JANUARY 11 Oak Brook Bath and Tennis Club-800 Oak Brook Road
OMONDAY, REGULAR PLAN COMMISSION MEETING 7:30 P.M.
JANUARY 15 Village Commons-Samuel E. Dean Board Room
AGENDA
1. Roll Call
2. Approval of Minutes
3. DuPage County Mayors and Managers Conference- 1220 Oak Brook Road-Text
Amendment and Amended Special Use
4. Village of Oak Brook-Zoning Ordinance Review Project-Text Amendment- Title 13 of the
Village Code-Revisions to Chapter 3 General Zoning Provisions and Chapter 12 Off-Street
Parking and Loading
5. Christ Church of Oak Brook-501 Oak Brook Road-Amended Special Use and Variation
to the Setback on York Road from 100 feet to 70 Feet.
6. Village of Oak Brook-Flood Plain Special Use for the 2001 Roadway Paving Project in
Timber Trails Subdivision-Flood Plain Special Use
7. Other Business
TUESDAY, LIBRARY COMMISSION MEETING 7:30 P.M.
JANUARY 16 Village Commons-Upper Level Conference Room
MONDAY, COMMITTEE-OF-THE-WHOLE MEETING 7:30 P.M.
JANUARY 22 Village Commons-Samuel E. Dean Board Room
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
JANUARY 23 Village Commons-Samuel E. Dean Board Room
'Meeting Rescheduled to due Holiday.
."Note: Meeting cancelled due to lack of agenda items.
In accordance with the provisions of the American with Disabilities Act,any individual who is in need of a reasonable accommodation in order to
participate in or benefit from attendance at a public meeting of the Village of Oak Brook should contact Michael Crotty,the Village's ADA Coordinator,
at 630-990-5738,as soon as possible before the meeting date.
NOTE: Changes to this schedule will be noticed separately.
MTG-NOT-2001 JAN
January 26, 2001
VILLAGE OF OAK BROOK
1200 Oak Brook Road
Oak Brook, Illinois 60523
• NOTICE
FEBRUARY 2001
I
RSDAY, HOTEL, CONV I IS COMMITTEE 5:00 P.M.
A 9
ARY 1 MEETING CAN t
TUESDAY, REGULAR ZONING BOARD OF APPEALS MEETING 7:30 P.M.
FEBRUARY 6 Village Commons-Samuel E.Dean Board Room
AGENDA
1. Roll Call
2. Approval of Minutes
3. DuPage County Mayors and Managers Conference— 1220 Oak Brook Road—Text
Amendment and Amended Special Use'
4. Village of Oak Brook—Zoning Ordinance Review Project—Text Amendment— Title 13 of the
Village Code-Revisions to Chapter 3 General Zoning Provisions and Chapter 12 Off-Street
Parking and Loading"
5. Christ Church of Oak Brook—501 Oak Brook Road—Amended Special Use for Expansion
of Church Facilities with Allowances to the 100 Foot Setback on York Road for an Addition to
the Building and a New Parking Lot
6. Village of Oak Brook-Flood Plain Special Use for the 2001 Roadway Paving Project in
Timber Trails Subdivision
• 7. Other Business
THURSDAY, OAK BROOK 2001 AUTUMN FESTIVAL COMMITTEE 7:00 P.M.
FEBRUARY 8 Oak Brook Golf Club-2606 York Road
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
FEBRUARY 13 Village Commons-Samuel E.Dean Board Room
MONDAY, REGULAR PLAN COMMISSION MEETING 7:30 P.M.
FEBRUARY 19 Village Commons-Samuel E.Dean Board Room
AGENDA
1. Roll Call
2. Approval of Minutes
3. Village of Oak Brook—Zoning Ordinance Review Project—Text Amendment—Title 13 of the
Village Code-Revisions to Chapter 12 Off-Street Parking and Loading
4. Christ Church of Oak Brook—501 Oak Brook Road—Amended Special Use for Expansion
of Church Facilities with Allowances to the 100 Foot Setback on York Road for an Addition to
the Building and a New Parking Lot
5. Yorkshire Glen of Oak Brook—4 Yorkshire Drive-Final Plat of Subdivision—7 Lot Subdivision
6. Oak Brook Hines Development L.L.C.—700-800 Commerce—Text Amendment—Title 13 of the
Village Code-Revision to Chapter 1OA-3-A to Increase the Maximum F.A.R. in ORA-1 Districts
from.45 to.60
7. Other Business
MONDAY, COMMITTEE-OF-THE-WHOLE MEETING 7:30 P.M.
RUARY 26 Village Commons-Samuel E. Dean Board Room
MTG-NOT-01-FEB
January 26, 2001
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M. •
FEBRUARY 27 Village Commons-Samuel E.Dean Board Room
*Item 3 on the Zoning Board of Appeals Agenda-Legal Notice for public hearing was published in the Daily Herald on December 15,2000
**Item 4 on the Zoning Board of Appeals Agenda-Legal Notice for public hearing was published in the Daily Herald on November 8, 2000
***Item 5 on the Zoning Board of Appeals Agenda-Legal Notice for public hearing was published in the Daily Herald on January 19, 2001
****Item 6 on the Zoning Board of Appeals Agenda-Legal Notice for public hearing was published in the Daily Herald on January 11, 2001
In accordance with the provisions of the American with Disabilities Act,any individual who is in need of a reasonable accommodation
in order to participate in or benefit from attendance at a public meeting of the Village of Oak Brook should contact Michael Crotty, the
Village's ADA Coordinator,at 630-990-5738, as soon as possible before the meeting date.
NOTE. Changes to this schedule will be noticed separately.
•
•
MTG-NOT-01-FEB
February 23, 2001
VILLAGE OF OAK BROOK
1200 Oak Brook Road
Oak Brook, Illinois 60523
NOTICE
MARCH 2001
THURSDAY, OTEL, CONVENTION & VISITORS COMMITTEE 5:00 P.M.
MARCH 1 MEETING RESCHEDULED SEE BELOW
TUESDAY, REGULAR ZONING BOARD OF APPEALS MEETING 7:30 P.M.
MARCH 6 Village Commons-Samuel E. Dean Board Room
AGENDA
1. Roll Call
2. Approval of Minutes
3. Oak Brook Hines Development L.L.C.—700-800 Commerce—Text Amendment—Title 13 of the
Village Code-Revision to Chapter 1OA-3-A to Increase the Maximum F.A.R.in ORA-1 Districts
from.45 to.60**
4. Village of Oak Brook—Zoning Ordinance Review Project—Text Amendment—Title 13 of the
Village Code-Revisions to Chapter 12 Off Street Parking and Loading*
5. Other Business
THURSDAY, HOTEL, CONVENTION & VISITORS COMMITTEE 5:00 P.M.
MARCH 8 Village Commons—Upper Level Conference Room
4URSDAY, OAK BROOK 2001 AUTUMN FESTIVAL COMMITTEE 7:00 P.M.
CH 8 Oak Brook Golf Club—2606 York Road
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
MARCH 13 Village Commons-Samuel E. Dean Board Room
WEDNESDAY, OAK BROOK SAFETY PATHWAY COMMITTEE 7:30 P.M.
MARCH 14 Village Commons—Upper Level Conference Room
MONDAY, REGULAR PLAN COMMISSION MEETING 7:30 P.M.
MARCH 19 Village Commons-Samuel E. Dean Board Room
AGENDA
1. Roll Call
2. Approval of Minutes
3. Christ Church of Oak Brook—501 Oak Brook Road—Amended Special Use for Expansion
of Church Facilities with Allowances to the 100 Foot Setback on York Road for an Addition to
the Building and a New Parking Lot(Phase B)
4. Yorkshire Glen of Oak Brook—4 Yorkshire Drive-Final Plat of Subdivision—7 Lot Subdivision
5. Mon Ami Gabi—260 Oakbrook Center—Special Use Outdoor Dining Area Adjacent to a Restaurant
6. Village of Oak Brook—Zoning Ordinance Review Project—Text Amendment—Title 13 of the
Village Code-Revisions to Chapter 12 Off-Street Parking and Loading
7. Other Business
MONDAY, COMMITTEE-OF-THE-WHOLE MEETING 7:30 P.M.
MARCH 26 Village Commons-Samuel E. Dean Board Room
•
MTG-NOT-01-MAR
February 23, 2001
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M. ,
MARCH 27 Village Commons-Samuel E.Dean Board Room
'Item 3 on the Zoning Board of Appeals Agenda—Legal Notice for public hearing was published in the Daily Herald on November 8,2000
"Item 4 on the Zoning Board of Appeals Agenda—Legal Notice for public hearing was published in the Daily Herald on February 8,2001
In accordance with the provisions of the American with Disabilities Act, any individual who is in need of a reasonable
accommodation in order to participate in or benefit from attendance at a public meeting of the Village of Oak Brook should
contact Michael Crotty, the Village's ADA Coordinator, at 630-990-5738,as soon as possible before the meeting date.
NOTE. Changes to this schedule will be noticed separately.
•
MTG-NOT-01-MAR
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VILLAGE OF OAK BROOK
1200 OAK BROOK ROAD
OAK BROOK, ILLINOIS 60523- 2255
PHONE: 630 990 -3000
FAX: 630 990-0876
W E B S I T E: www.oak-brook.org
VILLAGE OF OAK BROOK
HOTEL, CONVENTION AND VISITORS COMMITTEE
Meeting
Thursday, March 8, 2001
Upper Level Conference Room - 5:00 P.M.
Village Hall
1200 Oak Brook Road
Oak Brook, Illinois 60523
AGENDA
• MEETING CALLED TO ORDER
APPROVAL OF NOVEMBER 16,2000 MINUTES
OLD BUSINESS:
a. 2000 Marketing Campaign Update
b. Recommendation- 2001 Marketing Campaign
NEW BUSINESS
a. Ratification of Telephone Poll for Release of Fourth Quarter Tax Receipts to
DCVB
ADJOURNMENT
In accordance with the provisions of the Americans with Disabilities Act, any individual who is
in need of a reasonable accommodation in order to participate in or benefit from attendance at a
public meeting of the Village of Oak Brook should contact Michael Crotty,the Village's ADA
Coordinator, at(630) 990-5738 as soon as possible before the meeting date.
•
r '•
Oak Brook Hotel, Convention & Visitors C-ommittee
• Minutes of Thursday, March 8, 2001 Meeting
Present: Chairman Mike Campa
John Merrill
Tony Mira
Kerry Mickelson
Ralph Maxson
Absent: Chuck Fleming
Also Present: Adam Butler, Village Trustee
Assistant Village Manager Michael Crotty
Denise Brownell, Marketing Subcommittee Chairperson
Tricia Snyder-Lewis, BVK/McDonald, Inc.
Skip Stritmatter, DuPage Convention &Visitors Bureau
Meeting was called to order at 5:02 p.m.
APPROVAL OF NOVEMBER 16, 2000 MEETING MINUTES
Motion by Tony Mira and seconded by John Merrill to approve the minutes of the
November 16, 2000 meeting as submitted. Motion approved 5-0.
• OLD BUSINESS
a. 2000 Marketing Campaign Update: It was reported that all invoices for
the 2000 Marketing Campaign have been submitted.
b. Recommendation—2001 Marketing Campaign: The Committee discussed
the direction that should be taken regarding the Oak Brook hotels web site.
Chairman Campa indicated that the Committee directed BVK/McDonald
to revisit the web site at the last meeting, and that the current proposal still
commits approximately 1/3 rd of the dollars to the web site and related
projects. He indicated that he did not support giving that amount of
dollars to that project. Tony Mira indicated that while he was not in favor
of abandoning the web site, he was in favor of focusing dollars on efforts
to drive traffic to the site. Users could then access the individual hotel
sites via the links included on the page.
Assistant Village Manager Crotty suggested that driving traffic to a web
site is obviously important, but that the Village is dealing with the issue of
keeping its own web site updated and fresh. He also suggested that it may
do no good to drive users to a site that people discover is never updated
and is always the same.
•
Page 1 of 3
Oak Brook Hotel Convention&Visitors Committee
Meeting Minutes: March 8,2001
Marketing Subcommittee Chairperson Brownell indicated that it will be
• important to establish good tags so that when users enter certain search
key words, the site will be listed. Tony Mira agreed that linkages and
good key words should be a primary focus in updating the site.
John Merrill indicated that he did not think it was wise to have direct
advertising without a place for people to go to get more information. As
such, he was not in favor of abandoning the site. He indicated his
agreement with Mira that we focus more on freshening the look of the site
and driving users to it. Kerry Mickelson indicated that we almost need to
have a web site, but that it doesn't need to be elaborate.
Tony Mira asked whether it was necessary to have an updateable calendar
of events and promotions. Skip Stritmatter indicated that the DCVB has a
calendar and that users could access it via a link to the Bureau. Marketing
Subcommittee Chairperson Brownell indicated that it would be useful to
have an area where the Subcommittee could change text relating to
various promotions.
It was the consensus of the Committee that BVK/McDonald re-work the
web site portion of the campaign to focus on giving the site a fresher look,
developing appropriate "medi-tags" to drive users to the site, and clarify
search engine issues.
• John Merrill moved and Kerry Mickelson seconded that the Committee
recommend that the Village Board approve the 2001 Marketing Campaign
excluding certain web-site related portions (i.e. the "site concepting
redesign and development", "updateable calendar of events and
promotions", and "new media sponsorship and hyperlinks to planner
sites") and authorize the Village Manager to enter into the appropriate
contracts for BVK/McDonald to implement the Campaign. It was the
consensus of the Committee that BVK/McDonald would return at its April
meeting with a scaled-down plan for the web-site and any related re-
allocation of the related funds. Motion passed 5-0.
NEW BUSINESS
a. Ratification of Telephone Poll for Release of Fourth Quarter Tax
Receipts to DCVB: Motion by Ralph Maxson, seconded by Tony Mira, to
ratify the phone poll vote approving the release of 20% of the fourth
quarter tax receipts to the DuPage Convention and Visitors Bureau.
Motion approved 5-0.
0
Page 2 of 3
Oak Brook Hotel Convention&Visitors Committee
Meeting Minutes: March 8,2001
i ADJOURNMENT
Motion by John Merrill and seconded by Ralph Maxson to adjourn the meeting at
6:01 p.m. Motion passed 5-0.
ATTEST:
Michael A. Crotty
Assistant Village Manager
APPROVED:
May 3, 2001
•
Page 3 of 3
Oak Brook Hotel Convention&Visitors Committee
Meeting Minutes: March 8,2001
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VILLAGE OF OAK BROOK
1200 OAK BROOK ROAD
OAK BROOK, ILLINOIS 60523 - 2255
PHONE: 630 990 -3000
FAX : 630 990-0876
W E B S I T E: www.oak-brook.org
MEMORANDUM
DATE: March 2, 2001
TO: Oak Brook Hotel Convention and Visitors Committee
FROM: Michael A. Crotty, Assistant Village Manager "I `
RE: 2001 Marketing Campaign
• I am forwarding the enclosed 2001 Marketing Campaign submitted by BVK/McDonald. I
understand that this version is the result of several meetings with the Marketing Subcommittee
and John Merrill.
Please note that the 2001 Municipal Budget includes a total appropriation of $288,200 for the
2001 campaign. The proposed cost of the campaign is $312,447, less State grant funds secured
through the DuPage Convention and Visitors Committee and a contribution from Oakbrook
Center. The campaign includes assumptions that the DuPage Convention and Visitors Bureau
will be able to secure $15,000 in State grant funds, and that Oakbrook Center will contribute
$14,795 to the Midwest Living Magazine project. Factoring in each of these amounts, the net
cost of the 2001 campaign for the Hotel Tax Fund is $282,652. If either of the assumptions do
not materialize, the Committee will need to adjust the campaign during the year to meet the
appropriation.
I understand that you will consider recommending this Campaign to the Village Board at your
March 8, 2001 meeting.
/mac
enclosure
Hotels of Oak Brook
2001 Marketing Plan Revisions
The final direction in the marketing plan integrates direct mail, media, Internet, new
media and relationship marketing tools. Greater emphasis, at the committee's request,
has been placed on traditional media and new media placements for both audiences. The
following are the major changes to be noted in this year's recommendation:
■ Midwest Living Magazine has been added to the plan and rates have been
negotiated to include an insertion for a full-page advertisement at 50% of the
going rate. Two ads in the travel section have also been included to extend
frequency and test response with consumer audiences in this publication. The
full-page placement is dependent upon the indicated financial support from the
Oak Brook Center.
■ Consumer Newspaper ads have been added to the schedules in major markets that
were require more "overnight stay" business. The markets chosen have
correlated with Hotels historical guest tracking (see the complete media schedule
for detail).
• ■ Meeting Planner schedules has been expanded to incorporate more placements in
these publications (see the complete media schedule for detail).
■ The direct mail program will be a 4-part series mailed to the meeting planner
audiences. The lists are from ISAE, MPI, and Association Forum. Each mailer
will have a high ticket incentive to drive targeted planners to become a part of the
data base through response cards, the 800 # or Web site registration. This
database will be the foundation of the relationship marketing where messages will
reach these audiences on going basis
■ Internet site will be enhanced "brochureware" through more guest book
registration opportunities and incentives. Visitors will be able to gain more
current and ever changing resource information to keep the site fresh and drive
interest. Enhanced linking and new media will drive traffic however; individual
hotel sites and phone numbers will handle business bookings. Tracking
technology and reporting will also be enhanced to measure marketing mediums
and build the database.
In this packet: the revised budget, estimates and the media schedules recommended and
signed approvals by the marketing sub committee.
bvk/mcdonold, inc ' 999 ookmont plaza dr, suite 380/ westmont, it 60559/ ph 630.789.3222/ fx 630.789.3223
The Internet and online services are very popular with travelers. Travelers tend
to be quite computer savvy, with two-thirds of the 90 million travelers who are
online-over 59 million-using the Internet to make travel plans in 2000. Among
online frequent travelers, 69 percent use the Internet for travel planning. Use of
the Internet to actually book travel continues to increase, with 27 percent of all
travelers now online having made travel reservations on the Internet during the
past year. That translates to nearly 25 million people, up nearly 60 percent over
1999. Of these, 15 million are frequent travelers.
Of the travel products/services purchased online last year (2000), 82 percent of
travelers bought airline tickets (20 million people), 60 percent booked hotel
accommodations (15 million people), 45 percent booked rental cars and 31
percent theatre tickets. Smaller numbers of online travelers also bought things
like sporting events tickets, package tours, amusement park tickets and museum
tickets online for their trips within the past year.
•
Source: Travel Industry Association
•
bvki mcdonold, inc 999 ookmont plaza dr, suite 380/ westmont, it 60559/ ph 630.789.3222/ fx 630.789.3223
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Estimates Are Not to Exceed the Indicated Totals:
Meeting Planners Mailers $ 45,628.00
Internet $ 57,900.00
Interactive Communications/CRM $ 19,900.00
New Media Sponsorship/Hyperlinks $ 10,000.00
Media/Consumers $ 94,232.00
Media/Meeting Planners $ 41 ,238.00
Reprint of Business Unusual $ 5,754.00
Media Relations $ 8,000.00
Agency Time $ 15,000.00
**Total:w/OakbrookCenfer;Media'.Contribufiort ;r 1 5�: $ '297;652.;00
Less DCVB Grant Funds -$15,000
2007`Tofal.. .k �'� .:'` = x�ti � ; , 4" -$282;652:00
•
bvk/mcdonald, inc 999 oakmont plaza dr, suite 380 Westmont, it 60559 ph 630.789.3222 fx 630.789.3223
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PRODUCTION ESTIMATE February 22, 2001
Client: Hotels of Oak Brook
Project: Meeting Planner Direct Mailers w/BRC Sweepstakes
Job Description: A 4-part series, 4-color direct mailer w/Business Reply Cards (BRCS). Printed twice at a Qty. of 10,00
(totaling 20,000 pieces for the year 2001). Mailers will be periodically dropped at Qty. S,000 each.
Production: will include the following agency services to be performed on your behalf:
Concepting, design, layout, computer keylining, copywriting, proofing, photo selection, sweepstakes organization an
execution, account coordinabcin and production services and any other functions necessary to provide the product
described at the quality level you require.
Additionally, the following services provided by other suppliers will be obtained on your behalf: printing, and mailing
services, and proper supervision of these suppliers by qualified agency personnel.
Estimated ProductJon Total, Payable to BVVMcDonald:
(/fl Hnrim(�) 150/hour for development of 4 ea,mallers) $12,100
Direct Mailer, quantity of 20,000,Pr1ndng payable to Busch & Schmitt
(5,000 (1rYV) $10,492
Mailing list for 4 times usage, Payable to 11;AE,MP1 and Association Forum $4,055
Mailing Services, quantity of 20,000, Payable to Lynn Marketing
(5,000 rack -for 4 mellings) $5,516
Postage, quantity of 20,000, Payable to Lynn Marketing
(5,000 eadi —for 4 marangs) $3,525
Business Reply Permit
(sang,d on 5`Yo ret-ipo(LW ar,u
44 cents for each retvmed p4xc)
*bascd cyr all Clarrya erurub/ecaxint/ers pald $440
Sweepstakes/Prize Drawing for BRCS
(;7,000 In prizes pa'mvier) $x,000
'C7ient As regvorimbre for/eco/mvlew orswrepstikes nmlerul
and exdr hotds';peonc paicreT and regulations'
Sweepstake; Bonding $1,500
ESTIMATED JOB TOTAL 1 $45,628
a
FIRM NAME
Hote[SA09k. Brook
Authorized by Date
"Estimated cast is based on estimate provided by out suppliers and Internal time estimates, Lie total may vary +/- t.5,)%, client revisions may
increase the cost of the project and rr-quire additional cost estimates, To avoid project delay, sign wid return ASAP,
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•PRODUCTION ESTIMATE February22 20
01
Client: Hotels of Oak Brook
Project: Intemet
lob Description: Site concepting redesign and development including the following components: Pre-production
dellverables including a project timeline and site map, project management, three composite sample designs for review,
enhanced navigation — to include site map and search capabilities, scalable design to account for future site expansion, text
and image conversion from supplied and licensed sources, HTML coding, programming, scripting, testing, and site launch
development and coding of'metatags' 'keywords' and 'image tags, ' user tracking technology and reporting, establishing
and testing all new and existing links to external sites, full manual submission to major Internet search engines and
directories. Updateable calendar of events and promotions, and ongoing site maintenance and hosting.
Site concepting redesign and development $44,500
• Pre-production deliverables including a project tlmellne and site map
Project management
• Three composite sample designs for review, enhanced navigation — to include site map and search
capabilities, scalable design to account for future site expansion
• Text and image conversion from supplied and licensed sources
• HTML coding, programming, scripting, testing, and site launch
• Development and coding of'metatags' 'keywords' and 'image tags '
• User tracking technology and reporting
• Establishing and testing all new and existing links to external sites
• Full manual.submission to major Internet search engines and directories
Updateable calendar of events and promotions x$5,000
Ongoing site maintenance and costing $tI,4UU
($/00/month)
ESTIMATED ]OB TOTAL $57,900
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FIRM NAME
Ho f Oak Bro k
rl.nAuthorized by Date
tEsdmated cost is bascd on estimate provldcd by out suppliers and internal time estimates, the total may vary i•/• 15%. Client revisions may
increase the cost of the project and require additional cost estlmates. To avoid project delay, sign and return ASAP.
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PRODUCTION ESTIMATE February-22, 2001
Client: Hotels of Oak Brook
Project: Interactive Communications/Customer Relationship Management (CRM)
Job Description: Profile databases to capture names from Interactive Guest Book, Targeted email campaigns, Call center
script writing, copywriting updates for ongoing fulfillment materials, and other necessary functions.
Production: will include the Following agency services to be performed on your behalf:
Concepting, copywrlting updates for ongoing fulfillment materials, proofing, account coordination and production service
and any other functions necessary to provide the product described at the quality level you require.
Call center $475/mo. $5,700
Profile Database to captu-e names from
Interactive Guest Book $7,000
Targeted email campaign
($139 per week x 52 weeks) $7,200
t
ESTIMATED JOB TOTAL $19,900
FIRM NAME
Ho is of Oak Brook
Authorized by Date
110timated cost 11,based on P�-t nnate provided by out suppliers and Internal timc estimates, the total may vary 1-/- 15%. Gient revisions fray
Increase Uie cost or the project and require additional cost estimates. To avoid project delay, sign and rtturn ASAP.
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PRODUCTION ESTIMATE February 22, 2001
Client: Hotels of Oak Brook
Project: New Media Sponsorship and Hyperlinks to Planner Sites
Job Description: Maximize reciprocal links with key meeting planning, tOUrlSal drid local business sites, and othe
enhanced links to provide access to information regarding local businesses and community,offerings.
Production: will include the following agency services to be performed on your behalf:
Concepting, proofing, account coordination and production services and any other functions necessary to provide the
product deacrlbed at the quality level you require.
The major, esrnniiahed sites typicafly require some sort of annual memborshlp fee, at a minknum, iii ureter to he part of thelr
official link dirwwry. Tlie co-.-a to p4KP tw iers, or sponsor content dress vanr_s 0"Il antly acro., atm. Factors Uidt irrinact
crost include: the volume of trafric W the vte the popularity of the Acord content antes or pages, and competition by on,
busineswS to pixchase banrxrs or moteitt urtds.
The final component to ttie mist Lc the time required by our Internet team to achmily make the link -Ind plaCeinetils hep;r-n.
This Includes: researrhing possiUilies, t stahlishing contacts and gathering costs,Ixwiding a media plan to Hotels of Oak 6rt:ok,
Utzignina iM programming the actual banive s and/or rinks,and then Anally coordinating witli Uie site administrators fur physical
banrxy plaurrnent am link setting.
'nit propa-;M cast below is to ofror as solid a solution as possible from a broad range of options.
New media/linking and sponsorships
(business-to-buslness and meeting
planner sites typically charge membership
and/or linking fees) $10,000
I
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ESTIMATED JOB TOTAL $10,000
FIRM NAME
Hot s of Oak Brook
Authorized by Date
0
*Estimated cost is based on estimate provided by out suppliers and intern's time estimat tti,total may vary t/- 15%. Client revisions may
inrreise the cost of the project and require additional cost estimates. To avoid project de ay, gn and rr'birn ASAP.
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PRODUCTION ESTIMATE February 22, 2001
Client: Hotels of Oak Brook
Project: Media/Consumers
Job Description: 4-color ad --- Placed in Midwest Living Magazine; once as a full-page ad and twice as a travel planne
ad. B/W ad --- Placed in Milwaukee Journal-Sentinel and Indianapolis Star, An additional dd will be placed in the Illinci
Escape publication.
Oakbrook Center to co-sponsor ad for Midwest Living.
Production: will include the following agency services to be performed on your behalf:
Concepting, design, layout, computer keyllning, copywriting, proofing, photo selection, account coordination and productio
services and any other functions necessary to provide the product described at the quality level you require.
Additionally, the following services provided by other suppliers will be obtained on your behalf: media placements an
proper supervision by qualified agency personnel.
Estimated Total, payable to 8 W/McDonald.• $15,000
4-color ad(70 Hours 9 150/17our)
B/W Ad(30 Hours@ 150/hour)
Media placement, payable to Midwest Living and Newspapers $88,02!
*see schedule for breakout
Oakbrook Center Medla Contribution ($14,795)
Crcat/ve work 1br the Midwest Living ad will be
partnered by Oakbrook Center and Hotels of Oak Brook—
While both places will be featured in the ad— Oakbrook
Center wi//De the n7oln ftiture In the creative
Illinois Escape Publication ad - $6,000
ESTIMATED JOB TOTAL $94,232
This Notal contains the-Oakbrook Center Medla Coatrlbut/on
FIRM NAME
otels of Oak Brook
A (V :.. ;7 c)
thorized by Date
'Estimated cost is based on a stimatc provided by out suppliers and internal dme estimates, the tutal may va +/- 15%. Client revisions may
increase vie cost of the project and require additional cost estimates. To avoid project delay, sign and r r /ASAP,
ao p
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PRODUCTION ESTIMATE February 22, 2001
Client: Hotels of Oak Brook
Project: Media/Meeting Planners
Job Description: One ad - designed In B/W and 4-color formats. Placed in C:rain's Chicago Business, Corporate Meeting
and Incentives, and Meeting News.
Production: will include the following agency services to be performed on your behalf;
Concepdng, design, layout, computer keylining, copywriting, proofing, photo selection, account coordination and productio
services and any other functions necessary to provide the product described at the quality level you require.
Additionally, the following services provided by other suppliers will be obtained on your behalf; media placements an
proper supervision by qualified agency personnel.
Estimated Totdl, payable to BVK/McDona/d' $9,300
(61 Hours cad 150/hour)
Media placement, payable to publications $31,938
*see schedule for breakout
I
i
i
i
ESTIMATED JOB TOTAL $41,238
FIRM NAME
Hote of Oa Br ok
Authorized by Date
0
'Estimated cost is b'sed on estimate provided by out suppliers:k�
the otal may vary +/- 150/Q. Client revisions may
increase the cost of the project and require additional cost esti , gn and return ASAP I;
• co 4
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PRODUCTION ESTIMATE February 22, 2001
Client: Hotels of Oak Brook
Project: Sales Support Materials
Job Description: A 4-color reprint of the"Business Unusual" brochure. Qty. of 5,000.
Production: will indude the following agency services to be performed on your behalf:
Revisions of design, layout, computer keyllning, copywriting, proofing, account coordination and production
services and any other functions necessary to provide the product described at the quality level you require.
Additionally, the following services provided by other suppliers will be obtained on your behalf: printing and proper
supervision of these suppliers by qualified agency personnel.
Estimated Total, payable to SWIMcDcnald:
(14 Hours 0150/hour) $2,100
Brochure, pnnbngpayable to Busch & Schm/tt $3,654
Qty cf 5,000
ESTIMATED JOB TOTAL $5,754
FIRM NAME
Hotels Oa Brook
01
mprojefct
uthorized by Date
'°Estimated cost is based on estimate provided by uut suppliers and imay vary +/- 1.50k. Client revisions may
increase the coat of the project and require additional cost estimates , d return ASAP
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PRODUCTION ESTIMATE February 22, 2001
Client: Hotels of Oak Brook
Project: Media Relations
Job Description: Media list development targeting hoth planners and consumers; series of news releases (Web site
special promotions, ctc.) researched, written and distributed.
Production will include the following agency services to be performed on your behalf: Researd), public relation
copywriting, proofing, account services, media relations, and any other functions necessary to provide the product
described at the quality level you require.
Additionally, the following services provided by other suppliers will be obtained on your behalf: media
monitoring/retrieval, and proper supervision of by quallfled agency personnel.
Estimated Total, payable to BVK/McDonald: $3,750
(29 hours @ 130/hour)
Media monitoring/retrieval, payable to A/rNewscllp
$2,000
Postage to distribute news releases
and media kit, payable to U.S. Post Oftke $2,250
ESTIMATED JOB TOTAL $8,000
FIRM NAME
Hotels o Oa Brook
1 le)
Authorized by Date
•
/
'Estimated cost is based on estimate provided by out suppliers and internal time esdmates, the ota i ay vary +/- 15%. Qlent revlslons may
Increase die cost of the project and require additional cost estimates. ro avoid project delay, si�7n an return ASAP
W q
PRODUCTION ESTIMATE February 22, 2001
Client: Hotels of Oak Brook
Project: Agency Time
Job Description: Agency time for marketing sub-committee meetings, material approvals, 2002 planning, analysis an
reports being issued.
ESTIMATED JOB TOTAL $15,000
FIRM NAME
Ho Is of Oak Brook
YV ;2,1 3 0-
Authorized by Date
•
"Estimated cos;is hased on estimate provided by out suppliers anjum t the tal ay vary +/- 15%. Client revisions may
increase the cost of the project and require additlonal cost estlmatelay, sig n a d return /ASAP
Oakbrook Hotels
2001 Consumer Campaign
• I ,
2001
APRIL MAY JUNE JULY AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER TOTAL
261 2 19 16 23 30 7 1 14 21 28 4 1 11 18 251 2 1 9 1 16123 301 6 1 13 20 27 3 110 117124 1 1 8 1 15 22 291 5 121 19 26 1 3 1 10 1 Ii 24 NET
Midwest Livingg azine
I
Circulation:815,000
States Covered:ND,SD,NE,KS,MO,IA,MN,WI,IL,
IN,OH,MI
July/August 2001 (Closes:4/30)
Full Page,4 Color I
Co-Op Ad with the Hotels and Oakbrook Mall $29,590
September/October 2001 (Closes:7/2) j
Travel Planner Ad,4 Color ( $3,799
i
November/December 2001 (Closes:9/3)
Travel Planner Ad,4 Color $3,799
i
Ncw.cnwc;rs
' I
Milwaukee,lournal-Sentinel 5/18"Windy City Weekends(Chicago Focus)" I 9/28"Windy City Weekends(Chicago Focus Section)"Section
5 col x 5-1/2",B&W I
Sunday Main News 5/20 8/5 9/30 10/21 11/11 11/25
S25,000,V t Spending Contract Level . .
$25,126
lndianapolis Star
7/8 7/29 11/4 11/18
5 col x 5-1/2",B&W
Sunday Main News . $25,713
132"Contract Level(State Rates)
TOTAL NET COST $88,027
•
• Oakbrook Hotels
2001 Meeting Planners Campaign
2001
APRIL MAY JUNE JULY AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER TOTAL
26 2 9 16 23 30 7 14 21 28 4 11 18 25 2 9 16 23 30 6 13 20 27 3 10 17 24 1 8 15 22 29 5 12 19 26 3 10 17 24 NET
Crain's Chicago Business
5/21 (Closes:5/3)
Jr. Page,B&W $6,698
(4 col x 10")
Chicago Meeting Guide
Corporate Meeting&Incentives Nlay-01
$4,816
1/2 Page,4 Color Jun-01
4/5 Deadline Sep-01 $4,816
5/3 Deadline Oct-01 $4,816
8/3 Deadline
$4,816
3/31 Deadline
I
MeetinS News
"Midwest�,kteeting Guide" Mav/lune 2001 (Close:3/15)
$2,988
1/2 Page,4 Color
i
Nov/Dec 2001 (Closes:8/15)
$2,988
TOTAL NET COST $31,938
•
MARCH 30, 2001
VILLAGE OF OAK BROOK
1200 Oak Brook Road
Oak Brook, Illinois 60523
NOT/CE
APRIL 2001
TUESDAY, REGULAR ZONING BOARD OF APPEALS MEETING 7:30 P.M.
APRIL 3 Village Commons-Samuel E. Dean Board Room
AGENDA
1. Roll Call
2. Approval of Minutes
3. Mon Ami Gabi—260 Oakbrook Center—Special Use Outdoor Dining Area Adjacent to a Restaurant*
4. Other Business
THURSDAY, HOTEL, C ttbTORS COMMITTEE 5:00 P.M.
APRIL 5 MEETING
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
APRIL 10 Village Commons-Samuel E. Dean Board Room
THURSDAY, OAK BROOK1 T �I�J TIVAL COMMITTEE 7:00 P.M.
APRIL 12 MEETING CA
MONDAY, REGULAR PLAN COMMISSION MEETING 7:30 P.M.
APRIL 16 Village Commons-Samuel E. Dean Board Room
• 1. Roll Call AGENDA
2. Approval of Minutes
3. Village of Oak Brook—Zoning Ordinance Review Project—Text Amendment—Title 13 of the
Village Code-Revisions to Chapter 12 Off-Street Parking and Loading
4. Christ Church of Oak Brook—501 Oak Brook Road—Amended Special Use for Expansion
of Church Facilities with Allowances to the 100 Foot Setback on York Road for an Addition to
the Building and a New Parking Lot
5. Maggiano's/Corner Bakery, Inc.—240 Oakbrook Center—Amended Special Use—Outdoor Dining Area
Adjacent to a Restaurant
6. DuPage Mayors and Managers Conference Subdivision—Village of Oak Brook -1220 Oak Brook Road and
Lot 8Z, Forest Gate Subdivision—Final Plat of Consolidation
7. Other Business
MONDAY, COMMITTEE-OF-THE-WHOLE MEETING 7:30 P.M.
APRIL 23 Village Commons-Samuel E. Dean Board Room
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
APRIL 24 Village Commons-Samuel E. Dean Board Room
*Item 3 on the Zoning Board of Appeals Agenda-Legal Notice for public hearing was published in the Daily Herald on March 8, 2001
In accordance with the provisions of the American with Disabilities Act,any individual who is in need of a reasonable accommodation
in order to participate in or benefit from attendance at a public meeting of the Village of Oak Brook should contact Michael Crotty, the
0lage's ADA Coordinator,at 630-990-5738,as soon as possible before the meeting date.
NOTE. Changes to this schedule will be noticed separately.
MTG-NOT-01-APR
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VILLAGE OF OAK BROOK
1200 OAK BROOK ROAD
OAK BROOK, ILLINOIS 60523 - 2255
PHONE: 630 990 -3000
FAX : 630 990-0876
W E B S I T E: www.oak-brook.org
VILLAGE OF OAK BROOK
HOTEL, CONVENTION AND VISITORS COMMITTEE
Meeting
Thursday, May 3, 2001
Upper Level Conference Room - 5:00 P.M.
Village Hall
1200 Oak Brook Road
Oak Brook, Illinois 60523
AGENDA
• MEETING CALLED TO ORDER
APPROVAL OF MARCH 8,2001 MINUTES
OLD BUSINESS:
a. Final Components of the 2001 Marketing Campaign
NEW BUSINESS
a. Release of First Quarter Tax Receipts to the
DuPage Convention and Visitors Bureau
ADJOURNMENT
In accordance with the provisions of the Americans with Disabilities Act, any individual who is
in need of a reasonable accommodation in order to participate in or benefit from attendance at a
public meeting of the Village of Oak Brook should contact Michael Crotty, the Village's ADA
Coordinator, at(630) 990-5738 as soon as possible before the meeting date.
•
{ w
Oak Brook Hotel, Convention & Visitors Committee
• Minutes of Thursday, May 3, 2001 Meeting
Present: Chairman John Merrill
Tony Mira
Kerry Mickelson
Ralph Maxson
Absent: Chuck Fleming
Also Present: Adam Butler, Village Trustee
Assistant Village Manager Michael Crotty
Skip Stritmatter, DuPage Convention &Visitors Bureau
Meeting was called to order at 5:05 p.m.
Assistant Village Manager Crotty indicated that Mike Campa has relocated to
Albuquerque, New Mexico, and as such it would be necessary for the Committee to name
a new chairman. The Committee selected John Merrill as its new chairman.
APPROVAL OF MARCH 8, 2001 MEETING MINUTES
Moved by Ralph Maxson and seconded by Kerry Mickelson to approve the
• minutes of the March 8, 2001 meeting as submitted. Motion passed 4-0.
OLD BUSINESS
a. Final components of the 2001 Marketing Campaign: The Committee
considered the final two components of the 2001 marketing campaign.
Chairman Merrill noted that BVK/McDonald was asked to scale back the
Internet component based on the discussion at the March 8, 2001 meeting.
He indicated that that had been done, and that funds were re-directed to
several additional ad placements.
Ralph Maxson moved that the Committee recommend that the Village
Board approve the remaining components of the 2001 Marketing
Campaign and authorize the Village Manager to enter into the appropriate
contracts for BVK/McDonald to implement the Campaign. Second by
Kerry Mickelson. Motion passed 4-0.
NEW BUSINESS
a. Release of First Quarter Tax Receipts to DCVB: Moved by Tony Mira,
seconded by Ralph Maxson recommending that the Village Board approve
Page 1 of 2
Oak Brook Hotel Convention&Visitors Committee
Meeting Minutes: May 3,2001
the release of 20% of the first quarter tax receipts to the DuPage
• Convention and Visitors Bureau. Motion passed 4-0.
OTHER BUSINESS
Chairman Merrill reminded the Committee that it had previously discussed the
possibility of seeking request for proposals for the 2002 campaign. It was the
consensus of the Committee that consideration be given to issuing a RFP. Skip
Stritmatter indicated that the DCVB may be able to provide coordination or
oversight of the implementation of future campaigns.
The Committee determined that the Marketing Subcommittee should begin
preparing criteria to be used in evaluating potential marketing agencies. This
information would be incorporated into any resulting RFP. Additionally,
Chairman Merrill, Assistant Village Manager Crotty and Skip Stritmatter will
meet within the next two weeks to discuss possible DCVB participation in the
process.
ADJOURNMENT
Moved by Ralph Maxson and seconded by Kerry Mickelson to adjourn the
meeting at 5:50 p.m. Motion passed 4-0.
• ATTEST:
Michael A. Crotty
Assistant Village Manager
APPROVED:
September 6 , 2001
Page 2 of 2
Oak Brook Hotel Convention&Visitors Committee
Meeting Minutes: May 3,2001
A. Gt OF 04t
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VILLAGE OF OAK BROOK
1200 OAK BROOK ROAD
OAK BROOK, ILLINOIS 60523 - 2255
PHONE: 630 990 -3000
FAX : 630 990-0876
W E B S I T E: www.oak-brook.org
MEMORANDUM
DATE: April 27, 2001
TO: Oak Brook Hotel Convention and Visitors Committee
FROM: Michael A. Crotty, Assistant Village Manager^�AA
RE: Final Components of the 2001 Marketing Campaign
• I am forwarding BVK/McDonald's proposal for allocating the remaining $50,048 appropriated
for the 2001 Marketing Campaign. The proposal was developed after the Committee directed
BVK/McDonald to re-work the Internet components of the Campaign and include additional
media placements.
Note that the original Campaign included a contribution from Oakbrook Center of$14,795 to be
applied to a Midwest Living advertisement. This credit was incorporated into the total cost of
the Campaign. We have learned that Oakbrook Center will not be able to make that contribution.
This would have the effect of increasing the Village's cost for the campaign by the amount of
$14,795. However, when the original campaign was approved by the Village Board, we did not
include an assumption of contribution from the DuPage Convention and Visitors Committee. By
including a conservative assumption of$15,000 to be contributed through DCVB at this time, it
is possible to fully fund the Campaign including the attached additional components with the
2001 appropriation.
I understand that you will consider recommending these additional components of the Campaign
to the Village Board at your May 3, 2001 meeting.
/mac
enclosure
Sent ay: BVk,MCDONALD; 6307893223; Apr-18-01 3:54PM; Page 2/3
• !
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PRO � CTIQN-ESi'TIMATE April 1 r 2001;.
Client: Hotels of Oak Brook
Proje : Simple Site Concept/Redesign of Existing Site
Job.D eription: Simple site concepting and redesign of existing;Web site., Project to include
the fol ing:
• Rework of existing site design and update of visuals
• Development and coding of'metatags' `keywords'and'Imacje tags'
Establishing and testing all new and existing links to extern_l sites
• Full manual submission to major Internet search engines and directories—
along with 2002 planning for new media
• . Periodic visual and content updates to match promotional direct mail and
advertising programs
p
ESTM WED JOB TOTAL $14,570
FIRM NAME
Holels of:oak Brook
Authorized bo Date
*EiMmON icost is based on estimaterovid
D ed by out suppliers and internal time estimates,the fetal mi;r vary+/, 15%. Client
reWslohs rT aV inCrease the cost of the project and require additional cost estimates. To avoid project dt Idy,sign and return
ASAP.
Sent Fay: BVk-MCDONALD; 6307893223; Apr-18-01 3:54PM; Page 3/3
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PROD UCTION.ESTIMATE April ii, 2001.
Clielpt: Hotels of Oak Brook
Proje. : Media/Consumers - Additional Placements
Job; iption: Additional placements of consumer ad in Milwaukee Journal Se-tinel, Indianapolis
Star,' at ti Midwest Living's Travel Planner Section.
ProOui tion will include the following additional agency services to be performed coyour behalf:
prootln , account coordination and production services and any other functions nei:assary to provide the
producdescribed at the quality level you require.
Adal�tl ally, the following services provided by other suppliers will be obtained o, your behalf: media
plac&m nts and proper supervision by qualil9ed agency personnel.
• Estlrn6b d total fnr additional newspaper concepts
and m- ei fia planning, peyable to BVK: $3,000
Media cement, payable to publics ons $32,478
*see schedule br complete 8 months of plscemenux
i
ES71M . TED 306 TOTAL $35,478
FIRM NAME
Ho I els of Oak Blnook
Auth6dzed Wi Date
"F_stlmat cost is based on estimate provided by out suppliers and Internal time-estimates,the total mi! vary+/- 15%. client
revisions Increase the cost or the protect and require additional cost estimates. Tp iVOid project d+<Ipy,sign and return
ASAP.
VILLAGE OF OAK BROOK
• HOTEL/ MOTEL TAX RECEIPTS
CASH BASIS
AS OF APRIL 26,2001
WYNDHAM
MONTHS DRAKE HYATT MARRIOTT RENAISSANCE TOTAL
January-01 6,298.31 15,225.76 7,527.55 $29,051.62
February-01 2,634.25 6,887.94 5,964.80 4,228.68 $19,715.67
March-01 3,036.84 7,963.52 6,821.51 3,619.47 $21,441.34
April-01 2,747.58 10,272.27 7,376.96 4,480.35 $24, 877.16
May-01 $0.00
June-01 $0.00
July-01 $0.00
August-01 $0.00
September-01 $0.00
October-01 $0.00
November-01 $0.00
December-01 $0.00
TOTAL $8,418.67 $31,422.04 $35,389.03 $19, 856.05 $95,085.79
•
•
PvBOF 04*-
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VILLAGE OF OAK BROOK
1200 OAK BROOK ROAD
OAK BROOK, ILLINOIS 60523 - 2255
PHONE: 630 990 - 3000
FAX : 630 990-0876
W E B S I T E: www.oak-brook.org
VILLAGE OF OAK BROOK
HOTEL, CONVENTION AND VISITORS COMMITTEE
Meeting
Thursday, June 7,2001
Upper Level Conference Room - 5:00 P.M.
Village Hall
1200 Oak Brook Road
Oak Brook, Illinois 60523
AGENDA
• MEETING CALLED TO ORDER
APPROVAL OF MAY 3, 2001 MINUTES
OLD BUSINESS
NEW BUSINESS:
a. Discussion- Marketing Campaign RFP
OTHER BUSINESS
ADJOURNMENT
In accordance with the provisions of the Americans with Disabilities Act, any individual who is
in need of a reasonable accommodation in order to participate in or benefit from attendance at a
public meeting of the Village of Oak Brook should contact Michael Crotty, the Village's ADA
Coordinator, at(630) 990-5738 as soon as possible before the meeting date.
vt OF 044,
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Village of
Oak Brook As of the date of scanning, 2/11/04, no minutes
1200 Oak Brook Road stating that there was a lack of quorum for the
Oak Brook,IL 60523-2255
Website 6/7/01 Hotel, Convention and Visitors Committee
www.oak-brook.org meeting were in file.
Administration
630.990.3000
FAX 630.990.0876
Community
Development
630.990.3045
FAX 630.990.3985
Engineering
Department
630.990.3010
FAX 630.990.3985
Fire Department
630.990.3040
FAX 630.990.2392
Police Department
630.990.2358
FAX 630.990.7484
Public Works
Department
630.990.3044
FAX 630.472.0223
Oak Brook
Public Library
600 Oak Brook Road
Oak Brook,IL 60523-2200
630.990.2222
FAX 630.990.4509
Oak Brook Sports Core
Bath&Tennis Club
700 Oak Brook Road
Oak Brook,IL 60523-4600
630.990.3020
FAX 630.990.1002
Golf Club
2606 York Road
Oak Brook,IL 60523-4602
630.990.3032
FAX 630.990.0245
HYATTP,EUNCYOAKBP,OOK ID :630-573-1909
MAY 22 '01
11 :23 No .008 P .02
Hotels of Oak Brook
Agency Bad Criteria
June, 2001
iNTRODUC:TION
Hotels of Oak Brook requires a professional marketingladvortising company to design
acid execute, a strategy that produce incremental revenue, enhance image, promote travel
to the city of Oak Brook.
IIotels of Oak Brook seeks a Chicago based company to perfon-n this work to irnpact
2002. The ectimated budget for this contract is approximately $300,000.00. Planning for .
2002 would corYunonce in August.
Hotels of Oak Brook is a collective gathering of Byatt Regency, Marriott, Renaissance,
and the Wyndhaan Dralce Hotels. 'Those four hotels have funds put aside fi•onn the Village
of Oak Brook to be used to attract additional revenue for the City of Ouk Brook and.the
four hotels. We are inviting your agency to submit a bid for advertising, creative
services, and web site maintenance as part of this effort.
L'stirnated funding for the advertising campaign is subjcct to approval from the VillaKc of
Oak Brook.
• GOALS AND OBJECTIVES
• Increase demand for room nights into the Oak Brook hotels
• increase Transient leisure demand to impact I" Qucarter.
• Increase Croup demand during idcntificd valley periods.
• Measurable results
C".RITERIA FOR SELECTION
• Meets overall objectives
• Agoncy demonstrates clear understanding of the Hotels of Oak Brook
• Agency demonstrates knowledge of market, economic irnpact, and
• Agency coriimunicates message without bias towards any specific hotel chain
• Creative design
• Overall strength of strategic plan
• Mocts hid requirements
• Expected impact
• Cost effectiveness
• Includes method of evaluation
• Potential for extended life of the campaigli
•
HYATTP,EGENCYOAKDROOK ID :630-573-1909
MAY 22 '01
11 :24 No .008 P .03
• EVALUATION CRITERIA
Production numbers from each hotel from packages
• Monthly and Quarterly evaluations with specific emphasis placed OD results
• Responses from campailms that involve return responses
• Web site hits and longevity of visit
DID REQUIREMENTS
• Must be received by June 29. 2001.
• Must include total cstimated cost
• Proposod, strategy
• Total estimated impact
• St.ratcgic Plan effecting present and future years
• Methods for identifying and communicating to target audiences
• Five References
•
•
i
JUNE 29, 2001
VILLAGE OF OAK BROOK
1200 Oak Brook Road
Oak Brook, Illinois 60523
NOTICE
JULY 2001
TUESDAY, REGULAR ZONING BOARD OF APPEALS MEETING 7:30 P.M.
JULY 3 MEETING RESCHEDULED— SEE BELOW(July 11)
1JULHURSDAY, HOTEL, CONE RS COMMITTEE 5:00 P.M.
Y 5 MEETING CAP L
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
JULY 10 Village Commons-Samuel E.Dean Board Room
WEDNESDAY, REGULAR ZA I RAPPEALS MEETING 7:30 P.M.
JULY 11 MEETING CA
THURSDAY, OAK BROOK 2001 AUTUMN FESTIVAL COMMITTEE 7:00 P.M.
JULY 12 Oak Brook Bath and Tennis Club-800 Oak Brook Road
MONDAY, REGULAR PLAN COMMISSION MEETING 7:30 P.M.
JULY 16 Village Commons-Samuel E.Dean Board Room
AGENDA
1. Roll Call
•
2. Approval of Minutes
3. Kosowski—341 Forest Trail—Flood Plain Special Use and Variation -To Allow Improvements
to the Existing Home in the Flood Plain
4. Village of Oak Brook—Zoning Ordinance Review Project— Text Amendment— Title 13 of the
Village Code-Revisions to Chapter 12 Off-Street Parking and Loading
5. Village of Oak Brook—Zoning Ordinance Review Project— Text Amendment—Title 13 of the
Village Code—Chapter 3—Further Review of Section 13-3-6-B Fences.
6. Other Business
WEDNESDAY, OAK BROOK SAFETY PATHWAY COMMITTEE 7:30 P.M.
JULY 11 Village Commons—Upper Level Conference Room
MONDAY, COMMITTEE-OF-THE-WHOLE MEETING 7:30 P.M.
JULY 23 Village Commons-Samuel E.Dean Board Room
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
JULY 24 Village Commons-Samuel E. Dean Board Room
In accordance with the provisions of the American with Disabilities Act,any individual who is in need of a reasonable accommodation
in order to participate in or benefit from attendance at a public meeting of the Village of Oak Brook should contact Michael Crotty, the
Village's ADA Coordinator, at 630-990-5738, as soon as possible before the meeting date.
NOTE: Changes to this schedule will be noticed separately.
•
MTG-NOT-2001-JULY
PGE OF Oq�
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Village of
Oak Brook
1200 Oak Brook Road
Oak Brook,IL 60523-2255
Website
www.oak-brook.org
Administration
630.990.3000
FAX 630.990.0876
Community NOTICE OF RESCHEDULED MEETING
Development
630.990.3045
FAX 630.990.3985
Engineering
Department NOTICE IS HEREBY GIVEN that due to the lack of a
630.990.3010
FAX 630.990.3985 quorum the regularly scheduled Oak Brook Hotel, Convention and
Fire Department
630.990.3040 Visitors Committee meeting of Thursday, August 2, 2001 has been
is 630.990.2392
Police Department rescheduled to Wednesday, August 8, 2001 at 5:00 p.m. in the Upper
630.990.2358
FAX 630.990.7484 Level Conference Room of the Village Commons.
Public Works
Department
630.990.3044
FAX 630.472.0223
Oak Brook VILLAGE OF OAK BROOK
Public Library
1112 Oak Brook Road
Oak Brook,IL 60523-4623 08/02/01
630.990.2222
FAX 630.990.0170
Oak Brook Sports Core
Bath&Tennis Club
700 Oak Brook Road
Oak Brook,IL 60523-4600
630.990.3020
FAX 630.990.1002
jftGolf Club
6 York Road
Oak Brook,IL 60523-4602
630.990.3032
FAX 630.990.0245
PGE OF 04,t {
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Village of
Oak Brook
1200 Oak Brook Road
Oak Brook,IL 60523-2255 VILLAGE OF OAK BROOK
Website HOTEL, CONVENTION AND VISITORS COMMITTEE
www.oak-brook.org
AdministrationMeeting ,V
630.990.3000 C�,August 2,'
20011
FAX 630.990.0876
Upper Level Conference Room - 5:00 P.M.
Community Village Hall
Development 1200 Oak Brook Road
630.990.3045 Oak Brook, Illinois 60523
FAX 630.990.3985
Engineering AGENDA
Department
630.990.3010 MEETING CALLED TO ORDER
FAX 630.990.3985
Fire Department APPROVAL OF MAY 3, 2001 MINUTES
630.990.3040
0 630.990.2392 OLD BUSINESS
Police Department
630.990.2358 NEW BUSINESS:
FAX 630.990.7484
a. Discussion - Marketing Campaign RFQ
Public Works
Department b. Release of Second Quarter Tax Receipts to DCVB
630.990.3044
FAX 630.472.0223 OTHER BUSINESS
Oak Brook ADJOURNMENT
Public Library
1112 Oak Brook Road
Oak Brook,IL 60523-4623
630.990.2222
FAX 630.990.0170
In accordance with the provisions of the Americans with Disabilities Act,
Oak Brook Sports Core any individual who is in need of a reasonable accommodation in order to
Bath&Tennis Club participate in or benefit from attendance at a public meeting of the Village
700 Oak Brook Road of Oak Brook should contact Michael Crotty, the Village's ADA
Oak Brook,IL 60523-4600 Coordinator, at (630) 990-5738 as soon as possible before the meeting
630.990.3020
FAX 630.990.1002jftdate.
Golf Club
6 York Road
Oak Brook,IL 60523-4602
630.990.3032
FAX 630.990.0245
VILLAGE OF OAK BROOK
HOTEL, CONVENTION AND VISITORS COMMITTEE
Request for Qualifications
2002 Marketing Plan and Campaign
Legal Notice DRAFT
Published August , 2001
Village of Oak Brook
Request for Qualification Statements
Development and Implementation—2002 Hotel Marketing Campaign
August 2001
The Village of Oak Brook is soliciting qualification statements from firms with
demonstrated experience in planning, designing and implementing marketing campaigns and
strategies.
Qualified firms interested in performing such services should obtain the detailed Request
For Qualification package from the Village's Purchasing Department, 630-990-2399.
Qualification Statements should be addressed to:
• Bruce Kapff
Purchasing Director
Village of Oak Brook
1200 Oak Brook Road
Oak Brook, IL 60523
The closing date and time for receipt of qualification statements is Friday, September 7,
2001 at 2:00 P.M. prevailing time, after which time, additional submittals will not be accepted.
General Information
The Hotel, Convention and Visitors Committee of the Village of Oak Brook is an
advisory committee consisting of the general managers of the four hotels in Oak Brook (Hyatt
Regency, Marriott, Renaissance and Wyndham Drake), the general manager of Oakbrook Center
(a regional premier shopping mall), the executive director of the Oak Brook Area Association of
Commerce and Industry (OBAACI), and an Oak Brook resident. The Committee makes
recommendations to the Oak Brook Village Board concerning the expenditure of hotel/motel tax
receipts derived from overnight stays in the Village. The Village levies a 1% tax on room rates
for the hotels.
The State statute that provides for a hotel/motel tax limits the expenditure of such funds
to programs that are intended to maintain or increase overnight stays in the community.
Historically, the Village has construed this definition narrowly, and has spent the funds on
marketing campaigns that attract potential visitors to Oak Brook hotels.
Since 1997, the Village has enlisted the assistance of a marketing agency to develop and
implement the annual marketing campaigns upon the recommendation of the Oak Brook Hotel,
Convention and Visitors Committee and the final approval of the Village Board of the Village of
Oak Brook.
Upon the recommendation of the Oak Brook Hotel, Convention and Visitors Committee,
the Village is issuing this Request for Qualifications for marketing consultants or agencies for
designing and executing a strategy that produces incremental revenue to, enhances the image of,
and promotes travel to the Village of Oak Brook. The goal of the Village is to ultimately enter
into a contract with an agency to develop and implement the 2002 marketing campaign. The
goals of the campaign will be to increase demand for room nights in Oak Brook hotels, increase
transient leisure demand, increase group demand, and provide measurable results.
Scope of Services
The Oak Brook Hotel, Convention and Visitors Committee is seeking a marketing
consultant or agency that can:
• demonstrate a clear understanding of the hotel industry, particularly as it relates to the
Oak Brook area
• demonstrate knowledge of the hotel market and related economic impacts
• develop and implement an effective marketing campaign that concentrates on the
benefits of staying in Oak Brook without breaching the proprietary interests of any
specific hotel chain
• • demonstrate creativity in design
• demonstrate the ability to plan strategically for future campaigns
• demonstrate cost effectiveness in its pricing and fee structure
• demonstrate a means or plan for evaluating the effectiveness of the marketing
campaign
• demonstrate an ability to work within the constraints inherent in the expenditure of
public funds and accountability to publicly-formed boards and committees.
Oversight
Oversight of the campaign is provided through three primary sources. The Oak Brook
Hotel, Convention and Visitors Committee provides creative oversight through its Marketing
Subcommittee, consisting of the directors of sales of the various hotels. Expenditure of funds is
monitored through the office of the Assistant Village Manager of the Village of Oak Brook.
Finally, the Committee enjoys a relationship with the DuPage Convention and Visitors Bureau
(DCVB) that provides for State of Illinois grant funds to be applied toward the cost of the
campaigns. Because certain requirements must be met on advertisements and other marketing
pieces in order to receive grant funds, coordination of billing through the Director of the DCVB
is also required. The DCVB may also assist in evaluating the appropriateness of costs for media
placements, etc.
Evaluation of Oualifications
• Each agency or consultant is asked to provide 10 copies of a plan that
• addresses the bullets identified in the "Scope of Services" section of this RFQ, along
with supporting documentation, samples, examples, etc.
• includes at least 5 references
• includes a description of the fee structure for the agency or consultant
• includes a proposed strategy for developing and implementing the 2002 marketing
campaign
• identifies proposed methods for identifying and communicating to target audiences
• identifies proposed methods for future year(s)planning
The Oak Brook Hotel, Convention and Visitors Committee will be seeking to interview
those agencies or consultants who, based on the submissions, appear to be among the best
candidates. The Committee will be seeking ultimately to recommend that the Village Board
authorize staff to negotiate a contract with the successful agency for the purposes of developing
and implementing the 2002 marketing campaign.
Basis of Award
Award of Contract: Contracts shall be awarded to the lowest responsive and responsible
proposer on the basis of the proposal that is in the best interests of the Village to accept. As a
• part of the evaluation process, and in addition to price, the Village Manager shall evaluate the
responsiveness and responsibility of each proposer. To be judged responsible, a proposer must
have the following capabilities in all respects to fully perform the contract requirements and will
be judged against the following standards, at a minimum:
1. Ability, capacity and skill to fulfill the contract as specified.
2. Ability to supply the commodities, provide the services or complete the construction
promptly, or within the time specified,without delay or interference.
3. Character, integrity, reputation,judgment, experience and efficiency.
4. Quality of performance on previous contracts.
5. Previous and existing compliance with laws and ordinances relating to the contract.
6. Sufficiency of financial resources.
7. Quality, availability and adaptability of the commodities, services or construction, in
relation to the Village's requirements.
8. Ability to provide future maintenance and service under the contract.
9. Number and scope of conditions attached to the proposal.
10. Record of payments for taxes, licenses or other monies due the Village.
Deadline for Submittals
Submittals must be received by Bruce Kapff, Purchasing Director, Village of Oak Brook,
1200 Oak Brook Road, Oak Brook, IL, 60523, by 2:00 p.m., Friday, September 7, 2001.
•
VILLAGE OF OAK BROOK
• HOTEL/ MOTEL TAX RECEIPTS
CASH BASIS
AS OF JULY 26, 2001
WYNDHAM
MONTHS DRAKE HYATT MARRIOTT RENAISSANCE TOTAL
January-01 6,298.31 15,225.76 7,527.55 $29, 051.62
February-01 2,634.25 6,887.94 5, 964.80 4,228.68 $19,715.67
March-01 3,036.84 7,963.52 6, 821.51 3,619.47 $21,441.34
April-01 2,747.58 10,272.27 7,376.96 4,480.35 $24,877.16
May-01 3,572.50 11,510.01 8,200.26 3,914.95 $27,197.72
June-01 3,754.70 12,185.97 10,678.12 4,749.60 $31,368.39
July-01 4,543.45 10,478.38 9,310.96 4,278.14 $28,610.93
August-01 $0.00
September-01 $0.00
October-01 $0.00
November-01 $0.00
December-01 $0.00
TOTAL $20,289.32 $65,596.40 $63,578.37 $32,798.74 $182,262.83
•
•
YEAR TO DATE HOTEL COMMITTEE EXPENDITURES AS OF JULY 27, 2001
HOTEL TAX RECEIPTS
13,791.45 20% 2000 1st Quarter Tax Receipts to DCVB
16,510.09 20% 2000 2nd Quarter Tax Receipts to DCVB
20,655.96 20% 2000 3rd Quarter Tax Receipts to DCVB
20,151.21 20% 2000 4th Quarter Tax Receipts to DCVB
14,041.73 20% 2001 1 st Quarter Tax Receipts to DCBB
2001 MARKETING CAMPAIGN - BVK/McDONALD, INC. -
$248,152.00 (BOT March 27, 2001) and $50,048.00 (BOT May 8, 2001) _
$298,200.00
$ 270.68 to Right Choice Services, Inc. Invoice No. 2478 (Project: 800 Number Continuation)
225.89 to Right Choice Services, Inc. Invoice No. 2752 (Project: 800 Number Continuation)
750.00 to Mark Net World Invoice No. 02788 (Project: Internet Site Maintenance & Hosting)
3,532.20 Invoice No. 001132-00 (Project: Agency planning/coordination outside of specific
projects)
1,692.89 Invoice No. 001876-00 (Project: Agency planning/coordination outside of specific
projects)
• 3,150.00 Invoice No. 001875-00 (Project: Agency planning/coordination outside of specific
projects)
234.07 to Right Choice Services, Inc. Invoice No. 3171 (Project: 800 Number Continuation)
2,212.50 to Mark Net World Invoice No. 02923 (Project: Internet Site Maintenance & Hosting)
7,518.44 Invoice No 002439-00 (Project: Media Targeting Meeting Planners)
5,000.00 Invoice No. 002571-00 (Project: Meeting Planner Direct Mailer)
248.27 to Right Choice Services, Inc. Invoice No. 3899 (Project: 800 Number Continuation)
1,045.45 Invoice No. 003473-00 (Project: Media Targeting Meeting Planners)
9,730.92 Invoice No. 003474-00 (Project: Meeting Planner Direct Mailer)
401.25 Invoice No. 003475-00 (Project: Internet Site Maintenance & Hosting)
8,974.95 Invoice No. 003476-00 (Project: Media Targeting Consumers)
1,402.50 Invoice No. 003477-00 (Project: Agency planning/coordination outside of specific
projects)
5,058.95 Invoice No. 003516-00 (Project: Internet Simple Site Concept/Redesign of Existing
Site)
330.12 to Right Choice Services, Inc. Invoice No. 4454 (Project: 800 Number Continuation)
419.70 to Right Choice Services, Inc. Invoice No. 4922 (Project: 800 Number Continuation)
$52,198.78
BILLS FOR OCT-DEC 2000
• REC'D FROM DCVB ON 4-26-2001:
979.29 to DCVB Invoice No. 3196 (2000 Campaign: Postcard for Leisure Travelers)
30,944.00 to DCVB Invoice No. 3197(2000 Campaign: Winter Package Ad for Leisure
Travelers)
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Village of
Oak Brook As of the date of scanning, 2/20/04, no minutes
1200 Oak Brook Road stating that there was a lack of quorum for the
Oak Brook,IL 60523-2255
Website 8/8/01 Hotel, Convention and Visitors Committee
www.oak-brook.org
were in file.
Administration
630.990.3000
FAX 630.990.0876
Community
Development
630.990.3045
FAX 630.990.3985
Engineering
Department
630.990.3010
FAX 630.990.3985
Fire Department
630.990.3040
FAX 630.990.2392
Police Department
630.990.2358
FAX 630.990.7484
Public Works
Department
630.990.3044
FAX 630.472.0223
Oak Brook
Public Library
600 Oak Brook Road
Oak Brook,IL 60523-2200
630.990.2222
FAX 630.990.4509
Oak Brook Sports Core
Bath&Tennis Club
700 Oak Brook Road
Oak Brook,IL 60523-4600
630.990.3020
FAX 630.990.1002
Golf Club
2606 York Road
Oak Brook,IL 60523-4602
630.990.3032
FAX 630.990.0245
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Village of VILLAGE OF OAK BROOK
Oak Brook HOTEL, CONVENTION AND VISITORS COMMITTEE
1200 Oak Brook Road
Oak Brook,IL 60523-2255 Meeting
Website Thursday, September 6,2001
www.oak-brook.org Upper Level Conference Room - 5:00 P.M.
Administration Village Hall
630.990.3000 1200 Oak Brook Road
FAX 630.990.0876
Oak Brook, Illinois 60523
Community
Development AGENDA
630.990.3045
FAX 630.990.3985 MEETING CALLED TO ORDER
Engineering
Department APPROVAL OF MAY 3,2001 MINUTES
630.990.3010
FAX 630.990.3985 OLD BUSINESS
Fire Department
630.990.3040 a. Update on Status of 2001 Marketing Campaign
0 630.990.2392
NEW BUSINESS:
Police Department
630.990.2358
FAX 630.990.7484 a. Ratification of Telephone Poll for Authorization to
Department Seek Request for Qualifications (RFQ) -
DWorks 2002 Marketing Agency Selection
Depa
630.990.3044
FAX 630.472.0223 b. Ratification of Telephone Poll for Release of
Second Quarter Tax Receipt to DCVB
Oak Brook
Public Library OTHER BUSINESS
1 I 1 Oak Brook Road ADJOURNMENT
Oak Brook,IL 60523-4623
630.990.2222
FAX 630.990.0170
Oak Brook Sports Core In accordance with the provisions of the Americans with Disabilities Act,
Bath&Tennis Club any individual who is in need of a reasonable accommodation in order to
700 Oak Brook Road participate in or benefit from attendance at a public meeting of the Village
Oak Brook,IL 60523-4600 of Oak Brook should contact Michael Crotty, the Village's ADA
630.990.3020 Coordinator, at 630 990-5738 as soon as possible before thin
FAX 630.990.1002 ( ) p osse meeting
date.
Golf Club
06 York Road
Oak Brook,IL 60523-4602
630.990.3032
FAX 630.990.0245
t
Oak Brook Hotel, Convention & Visitors Committee
. Minutes of Thursday, September 6, 2001 Meeting
Present: Chairman John Merrill
Laurie Adams
Ralph Maxson
Tony Mira
Ted Selogie
Absent: Chuck Fleming
Kerry Mickelson
Also Present: Assistant Village Manager Michael Crotty
Denise Brownell, Marketing Subcommittee Chair
Tricia Lewis, BVK/McDonald
Bridget Jones, BVK/McDonald
Jeff Pyla, BVK/McDonald
Meeting was called to order at 5:06 p.m.
APPROVAL OF MAY 3, 2001 MEETING MINUTES
• Moved by Ralph Maxson and seconded by Tony Mira to approve the minutes of
the May 3, 2001 meeting as submitted. Motion passed 5-0.
OLD BUSINESS
a. Update on Status of 2001 Marketing Campaign: Tricia Lewis indicated
that BVK/McDonald was ready to launch the improved web site by mid-
September, and a demonstration of the re-designed site was given. The re-
design was completed in consideration of how people use web sites, and is
meant to encourage users to return to the site. The site provides the ability
to track usage by leisure travelers or meeting planners. Features of the re-
design include incorporation of current promotions, inclusion of more area
entertainment venues, calendar of upcoming events to change on a
quarterly basis, and the ability to build a database of visitors. It was the
consensus of the Committee that the Oakbrook Center shopping venue be
featured throughout the web site where appropriate.
Laurie Adams left the meeting at 5:53 p.m.
NEW BUSINESS
a. Ratification of Telephone Poll for Authorization to Seek Request for
Qualifications (RFQ) — 2002 Marketing Agency Selection: Moved by
Page 1 of 2
Oak Brook Hotel Convention&Visitors Committee
Meeting Minutes: September 6,2001
Tony Mira, seconded by Ralph Maxson ratifying the telephone poll
• vote to recommend authorization to issue a RFQ for the selection of a
marketing agency. Motion passed 4-0.
b. Ratification of Telephone Poll for Release of Second Quarter Tax
Receipts to DCVB: Moved by Tony Mira, seconded by Ralph Maxson
ratifying the telephone poll vote recommending the authorization of a
release of funds to the DuPage Convention and Visitors Bureau for
20% of the 2°a quarter tax receipts. Motion passed 4-0.
OTHER BUSINESS
None.
ADJOURNMENT
Moved by Ralph Maxson and seconded by Tony Mira to adjourn the meeting at
6:00 p.m. Motion passed 4-0.
ATTEST:
Michael A. Crotty
Assistant Village Manager
APPROVED:
October 18, 2001
Page 2 of 2
Oak Brook Hotel Convention&Visitors Committee
Meeting Minutes: September 6,2001
VILLAGE OF OAK BROOK
• HOTEL/ MOTEL TAX RECEIPTS
CASH BASIS
AS OF AUGUST 30,2001
WYNDHAM
MONTHS DRAKE HYATT MARRIOTT RENAISSANCE TOTAL
January-01 6,298.31 15,225.76 7,527.55 $29,051.62
February-01 2,634.25 6, 887.94 5,964.80 4,228.68 $19,715.67
March-01 3,036.84 7,963 .52 6, 821.51 3,619.47 $21,441.34
April-01 2,747.58 10,272.27 7,376.96 4,480.35 $24,877.16
May-01 3,572.50 11,510.01 8,200.26 3, 914.95 $27,197.72
June-01 3,754.70 12,185.97 10,678.12 4,749.60 $31,368.39
July-01 8,843.72 10,478.38 9,310.96 4,278.14 $32,911.20
August-01 4,162.46 10,625.86 4,331.29 $19,119.61
September-01 $0.00
October-01 $0.00
November-01 $0.00
December-01 $0.00
TOTAL $28,752.05 $76,222.26 $63,578.37 $37,130.03 $205,682.71
•
•
SEPTEMBER 28, 2001
VILLAGE OF OAK BROOK
1200 Oak Brook Road
• Oak Brook, Illinois 60523
NOTICE
OCTOBER 2001
TUESDAY, REGULAR ZONING BOARD OF APPEALS MEETING 7:30 P.M.
OCTOBER 2 MEETING CANCELLED
THURSDAY, HOTEL, CONVENTION & VISITORS COMMITTEE 5:00 P.M.
OCTOBER 4 MEETING CANCELLED
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
OCTOBER 9 Village Commons-Samuel E. Dean Board Room
WEDNESDAY, OAK BROOK 2001 AUTUMN FESTIVAL COMMITTEE 7:00 P.M.
OCTOBER 11 MEETING CANCELLED
MONDAY, REGULAR PLAN COMMISSION MEETING 7:30 P.M.
OCTOBER 15 Village Commons-Samuel E. Dean Board Room
AGENDA
1. Roll Call
2. Approval of Minutes
• 3. The Oakland Plat of Subdivision— 121 and 209 Oak Brook Road—Preliminary Plat—
Three-Lot Subdivision
4. Village of Oak Brook—Zoning Ordinance Review Project—Text Amendment—Title 13
of the Village Code—Chapter 11—Sign Regulations
5. Village of Oak Brook—Zoning Ordinance Review Project— Text Amendment— Title 13
of the Village Code—Chapter 3—Further Review of Section 13-3-6-B Fences.
6. Other Business
MONDAY, COMMITTEE-OF-THE-WHOLE MEETING 7:30 P.M.
OCTOBER 22 Village Commons-Samuel E. Dean Board Room
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
OCTOBER 23 Village Commons-Samuel E. Dean Board Room
In accordance with the provisions of the American with Disabilities Act,any individual who is in need of a reasonable accommodation
in order to participate in or benefit from attendance at a public meeting of the Village of Oak Brook should contact Michael Crotty, the
Village's ADA Coordinator,at 630-990-5738,as soon as possible before the meeting date.
NOTE. Changes to this schedule will be noticed separately.
•
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Village of VILLAGE OF OAK BROOK
Oak Brook HOTEL, CONVENTION AND VISITORS COMMITTEE
1200 Oak Brook Road
Oak Brook,IL 60523-2255 Rescheduled Meeting
Website Thursday, October 18,2001
www.oak-brook.org Samuel E. Dean Board Room - 2:00 P.M.
Administration Village Hall
630.990.3000 1200 Oak Brook Road
FAX 630.990.0876 Oak Brook, Illinois 60523
Community
Development
630.990.3045
FAX 630.990.3985
AGENDA
Engineering
Department
630.990.3010
FAX 630.990.3985 MEETING CALLED TO ORDER
Fire Department
630.990.3040 APPROVAL OF SEPTEMBER 6,2001 MINUTES
630.990.2392
OLD BUSINESS
Police Department
630.990.2358
FAX 630.990.7484 NEW BUSINESS:
Public Works A. Release of Third Quarter Tax Receipts to DCVB
Department
630.990.3044
FAX 630.472.0223 B. Marketing Agency Presentations
Oak Brook OTHER BUSINESS
Public Library
1112 Oak Brook Road ADJOURNMENT
Oak Brook,IL 60523-4623
630.990.2222
FAX 630.990.0170
In accordance with the provisions of the Americans with Disabilities Act,
Oak Brook Sports Core any individual who is in need of a reasonable accommodation in order to
Bath&Tennis Club participate in or benefit from attendance at a public meeting of the Village
700 Oak Brook Road of Oak Brook should contact Michael Crotty, the Village's ADA
Oak Brook,IL 60523-4600 Coordinator, at (630) 990-5738 as soon as possible before the meeting
630.990.3020
FAX 630.990.1002 date.
0 Golf Club
06 York Road
Oak Brook,IL 60523-4602
630.990.3032
FAX 630.990.0245
Oak Brook Hotel, Convention & Visitors Committee
• Minutes of Thursday, October 18, 2001 Meeting
Present: Chairman John Merrill
Laurie Adams
Chuck Fleming
Ralph Maxson
Kerry Mickelson
Tony Mira
Ted Selogie
Absent: None
Also Present: Assistant Village Manager Michael Crotty
Denise Brownell, Marketing Subcommittee Chair
Joe Hirsch, Wyndham Drake
Janice Haeger, Oak Brook Marriott
Skip Stritmatter, DuPage Convention and Visitors Committee
Meeting was called to order at 2:03 p.m.
APPROVAL OF SEPTEMBER 6, 2001 MEETING MINUTES
Moved by Ralph Maxson and seconded by Tony Mira to approve the minutes of
the September 6, 2001 meeting as submitted. Motion passed 7-0.
OLD BUSINESS: None.
NEW BUSINESS
a. Release of Third Quarter Tax Receipts to DCVB: Moved by Kerry
Mickelson, seconded by Ralph Maxson recommending that the Village
Board authorize the release of funds to the DuPage Convention and
Visitors Bureau for 20% of the P quarter tax receipts. Motion passed
7-0.
b. Marketing Agency Presentations: Two marketing agencies were
selected through the Request for Qualifications process to conduct
presentations to the Oak Brook Hotel, Convention and Visitors
Committee for the development and implementation of the 2002
marketing campaign. Bob McKinley and his staff from Creative
Marketing outlined that company's proposed strategy for developing a
campaign, and discussed the qualifications and experience of Creative
Marketing. Following that presentation, Tricia Lewis and her staff
from BVK/McDonald presented BVK's proposed strategies and
Page 1 of 2
Oak Brook Hotel Convention&Visitors Committee
Meeting Minutes: October 18,2001
reviewed the progress that has been made over their past five year's
• experience in working with Oak Brook as the Committee's marketing
agency.
The Committee considered the proposals, presentations and
qualifications of the two agencies, as well as the goals of the
Committee for future campaigns.
It was moved by Tony Mira and seconded by Kerry Mickelson to
recommend that the Village Board authorize staff to negotiate an
agreement with Creative Marketing, a Division of General Marketing
Associates, Inc., for the development and implementation of the 2002
marketing campaign. Motion passed 7-0.
OTHER BUSINESS
None.
ADJOURNMENT
Moved by Ralph Maxson and seconded by Ted Selogie to adjourn the meeting at
4:03 p.m. Motion passed 7-0.
• ATTEST:
Michael A. Crotty
Assistant Village Manager
APPROVED:
December 692001
Page 2 of 2
Oak Brook Hotel Convention&Visitors Committee
Meeting Minutes: October 18,2001
VILLAGE OF OAK BROOK
. HOTEL/ MOTEL TAX RECEIPTS #21-4120
CASH BASIS
AS OF October 04, 2001
WYNDHAM
MONTHS DRAKE HYATT MARRIOTT RENAISSANCE TOTAL
January-01 6,298.31 15,225.76 7,527.55 $29,051.62
February-01 2,634.25 6,887.94 5, 964.80 4,228.68 $19,715.67
March-01 3, 036.84 7,963.52 6, 821.51 3,619.47 $21,441.34
April-01 2,747.58 10,272.27 7,376.96 4,480.35 $24, 877.16
May-01 3,572.50 11,510.01 8,200.26 3,914.95 $27, 197.72
June-01 3,754.70 12,185.97 10,678.12 4,749.60 $31,368.39
July-01 8, 843.72 10,478.38 9,310.96 4,278.14 $32, 911.20
August-01 4, 162.46 10,625.86 4,331.29 $19, 119.61
September-01 9,809.42 4,506.20 $14,315.62
October-01 3, 807.32 17,632.38 $21,439.70
November-01 $0.00
December-01 $0.00
TOTAL $32,559.37 $86,031.68 $81,210.75 $41,636.23 $241,438.03
•
•
OCTOBER 26, 2001
VILLAGE OF OAK BROOK
1200 Oak Brook Road
• Oak Brook, Illinois 60523
NOTICE
NOVEMBER 2001
THURSDAY, HOTEL, COVORS COMMITTEE 5:00 P.M.
NOVEMBER 1 MEETING C
TUESDAY REGULAR ZON PEALS MEETING 7:30 P.M.
NOVEMBER 6 MEETING CAN
THURSDAY, OAK BROOK 2001 AUTUMN FESTIVAL COMMITTEE 7:00 P.M.
NOVEMBER 8 Oak Brook Bath and Tennis Club-800 Oak Brook Road
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
NOVEMBER 13 Village Commons-Samuel E. Dean Board Room
WEDNESDAY, OAKBROOK SAFETY PATHWAY COMMITTEE 7:30 P.M.
NOVEMBER 14 Village Commons—Upper Level Conference Room
MONDAY, REGULAR PLAN COMMISSION MEETING 7:30 P.M.
�OVEMBER 19 Village Commons-Samuel E. Dean Board Room
AGENDA
1. Roll Call
2. Approval of Minutes
3. Village of Oak Brook—Zoning Ordinance Review Project—Text Amendment—Title 13
of the Village Code—Chapter 11—Sign Regulations
4. Other Business
TUESDAY, LIBRARY COMMISSION MEETING 7:30 P.M.
NOVEMBER 20 Village Commons-Upper Level Conference Room
MONDAY, COMMITTEE-OF-THE-WHOLE MEETING 7:30 P.M.
NOVEMBER 26 Village Commons-Samuel E. Dean Board Room
TUESDAY, REGULAR BOARD OF TRUSTEES MEETING 7:30 P.M.
NOVEMBER 27 Village Commons-Samuel E. Dean Board Room
In accordance with the provisions of the American with Disabilities Act, any individual who is in need of a reasonable accommodation
in order to participate in or benefit from attendance at a public meeting of the Village of Oak Brook should contact Michael Crotty, the
Village's ADA Coordinator, at 630-990-5738, as soon as possible before the meeting date.
NOTE: Changes to this schedule will be noticed separately.
•
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Village of VILLAGE OF OAK BROOK
Oak Brook HOTEL, CONVENTION AND VISITORS COMMITTEE
1200 Oak Brook Road
Oak Brook,IL 60523-2255 Regular Meeting
Website Thursday, December 6, 2001
www.oak-brook.org Upper Level Conference Room - 2:00 P.M.
Administration Village Hall
630.990.3000 1200 Oak Brook Road
FAX 630.990.0876
Oak Brook,Illinois 60523
Community
Development
630.990.3045
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MEETING CALLED TO ORDER
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4F 630.990.2392
OLD BUSINESS
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630.990.2358
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Public Works A. Discussion - 2002 MarketingCampaign Proposal
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630.990.3044
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Oak Brook ADJOURNMENT
Public Library
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Oak Brook,IL 60523-4623
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Oak Brook Sports Core participate in or benefit from attendance at a public meeting of the Village
of Oak Brook should contact Michael Crotty, the Village's ADA
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700 Oak Brook Road date.
Oak Brook,IL 60523-4600
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t
Oak Brook Hotel, Convention & Visitors Committee
• Minutes of Thursday, December 6, 2001 Meeting
Present: Chairman John Merrill
Laurie Adams (arrived at 2:11 p.m.)
Chuck Fleming
Ralph Maxson
Kerry Mickelson
Tony Mira
Absent: Ted Selogie
Also Present: Assistant Village Manager Michael Crotty
Denise Brownell, Marketing Subcommittee Chair
Skip Stritmatter, DuPage Convention and Visitors Committee
Bob McKinley, Creative Marketing, Inc.
Meeting was called to order at 2:05 p.m.
APPROVAL OF OCTOBER 18, 2001 MEETING MINUTES
Moved by Ralph Maxson and seconded by Kerry Mickelson to approve the
minutes of the October 18, 2001 meeting as submitted. Motion passed 5-0.
• OLD BUSINESS: None.
NEW BUSINESS
Discussion — 2002 Marketing Campaign Proposal: Chairman Merrill
indicated that the Marketing Subcommittee met with Creative
Marketing on Tuesday, December 4 to review and discuss the proposal
from Creative Marketing for the 2002 Marketing Campaign and
related contract. He indicated that the proposal calls for approximately
30% of the total budget to be paid to Creative Marketing either as
retainer or production costs. Bob McKinley distributed the proposal to
the Committee and reviewed the various components. The proposal is
targeted at both the meeting planners market and the leisure travelers
market, and incorporates various media placements in magazines and
newspapers, destination guides and newsletters, and several direct mail
programs. The proposal also provides for tracking, call center
management, fulfillment services for group and leisure brochures, and
web site maintenance and hosting. Payment for services is
accomplished via monthly retainer for planning, coordinating and
placing media, etc., as well as additional costs for creative/production
of media pieces. The total cost for the campaign is proposed at
$318,149.
Page 1 of 2
Oak Brook Hotel Convention&Visitors Committee
Meeting Minutes: December 6,2001
• Chuck Fleming inquired whether the 90 days cancellation clause was
too restrictive for the Village, and wanted to clarify whether the
contract was a one-year contract or a rolling contract. Assistant
Village Manager Crotty indicated that the Village normally does not
have contracts in excess of one-year since the Village Board
appropriates dollars on an annual basis only. He also indicated that
staff would review these provisions of the agreement to ensure that it
is acceptable to the Village.
Ralph Maxson moved, and Tony Mira seconded that the Village Board
approve the 2002 Marketing Campaign and enter into an agreement
with Creative Marketing, Inc. for the implementation of the 2002
Marketing Campaign, subject to further staff review. Motion passed
6-0.
OTHER BUSINESS
Kerry Mickelson of the Wyndham Drake indicated that he would be leaving the
Committee, as he has taken a position with the Wyndham in Lisle. His
replacement in Oak Brook is scheduled to begin on January 2, 2002. The
Chairman thanked him for his service, and wished him well.
• ADJOURNMENT
Moved by Tony Mira and seconded by Kerry Mickelson to adjourn the meeting at
3:12 p.m. Motion passed 6-0.
ATTEST:
Michael A. Crotty
Assistant Village Manager
APPROVED:
February 7, 2002
•
Page 2 of 2
Oak Brook Hotel Convention&Visitors Committee
Meeting Minutes: December 6,2001
1
VILLAGE OF OAK BROOK
• HOTEL/ MOTEL TAX RECEIPTS #21-4120
CASH BASIS
AS OF NOVEMBER 30, 2001
WYNDHAM
MONTHS DRAKE HYATT MARRIOTT RENAISSANCE TOTAL
January-01 6,298.31 15,225.76 7,527.55 $29,051.62
February-01 2,634.25 6,887.94 5,964.80 4,228.68 $19,715.67
March-01 3, 036.84 7,963.52 6,821.51 3,619.47 $21,441.34
April-01 2,747.58 10,272.27 7,376.96 41480.35 $24, 877.16
May-01 3,572.50 11,510.01 8,200.26 3,914.95 $27, 197.72
June-01 3,754.70 12,185.97 10,678.12 4,749.60 $31,368.39
July-01 8, 843.72 10,478.38 9,310.96 4,278.14 $32,911.20
August-01 4, 162.46 10,625.86 4,331.29 $19,119.61
September-01 9, 809.42 4,506.20 $14,315.62
October-01 7,032.57 10, 134.44 17,632.38 3,935.35 $38,734.74
November-01 3,695.00 9,758.60 16,006.45 3,682.35 $33, 142.40
December-01 $0.00
TOTAL $39,479.62 $105,924.72 $97,217.20 $49,253.93 $291, 875.47
•
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