R-2126 - 08/08/2023 - MARKETING - Resolutions ExhibitsJune 23, 2023
Village of Oak Brook
Greg Summers
Purchasing Division
1200 Oak Brook Road
Oak Brook, lL 60523
We are pleased to be working with you and the entire Village of Oak Brook team to fulfill the role
of agency partner for Village of Oak Brook. The purpose of this letter is to provide a Letter of
Agreement ("LOA"), as of June 22, 2023, between Village of Oak Brook, located at 1200 Oak
Brook Road, Oak Brook, lL 60523 (hereinafter referred to as "Clienf), and Timezoneone, lnc.,
a Delaware Corporation, doing business as Timezoneone (a wholly owned subsidiary of
Schafer, Condon, Carter (SCC) located at 176 N Racine, Suite 300, Chicago lL 60607
(hereinafter referred to as "Agency"), for services provided to Client by Agency:
1. Compensation and Services
a Agency Compensation
b. Statement of Work
The Agency compensation arrangement provided for hereunder is based
on the scope of work outlined in the SOW. Any change in the SOW or
timing will be reviewed by Client and Agency to mutually determine the
impact on this LOA and the SOW.
Re: Letter of Aoreement
Dear Greg,
Client has agreed lo pay Agency for services provided to Client to be
performed as outlined in the Statement of Work ('SO\^r), which is
attached to this letter as Attachment A for the first phases of an on-going
relationship. This compensation will be invoiced as outlined in the SOW.
Additional phases and assignments can be covered by this LOA with
scope addendums as time progresses. This amount is an estimate relating
to charges for Agency's services. Agency shall attempt to keep actual
costs within ten percent (10%) plus or minus of this estimate. lf changes,
alterations or other circumstances indicate that actual costs will vary from
estimate by more than ten percent (10o/o), a revised estimate will be
submitted in writing for expressed written approval from the Client.
2. Client Resoonsibilitv
Client shall be responsible for
a. Providing Agency on a timely basis with sufficient project briefing
information, including withoul limitation any claims or assertions made
about Client's producvservice claims, promotions or offers or those of
Client's competitors (collectively the "Claims"), required to complete
assignments;
b. Verifying the accuracy of all Claims used or created by Agency and
confirming that all such Claims are supported by reliable data in Client's
possession at the time of production;
c. Reviewing, on a timely basis, all materials created by Agency to ensure
their accuracy to allow for the continuous flow of a project required to meet
its completion date;
e. Reimbursement of Agency's net outside charges including Agency's out of
pocket expenses and the services and work purchased by Agency on
behalf of Client from Agency's vendors and /or partners, subject to the amounts
included within the Out of Pocket (OOP) Media as outlined in Attachment A.
3. AoencvResoonsibilitv
Agency shall be responsible for
b. Obtaining appropriate client approvals; and
c. Contracts with, and payments to, third party partners/vendors for services
such as talent, post-production, printing, purchased media invenlory, etc.
Subject to the applicable scope and use of the materials provided by Agency
hereunder as described below, Client's compliance with its payment and
clearance obligations hereunder, Client having obtained all necessary rights in
any materials provided by Client, and provided that Client has not altered the
materials provided by Agency; Client shall own the materials produced by
Agency hereunder that have been published or otherwise disseminated.
Client grants Agency the right to refer to, post or display the
materials provided by Agency hereunder, which have been approved and released
by Client for publication or dissemination and that have been actually published or
otherwise disseminated, along with Client's name, trademark or logo an or at
Agency's offices, in or on Agency's websites, promotional materials and
publications, and in or on other websites, promotional materials and publications
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d. Obtaining and reviewing comprehensive searches, clearing, and
registering (if desired by Client), all trademarks, service marks, trade
names, logos and slogans (collectively the "Marks"); and
a. Providing services as outlined in SOW in Attachment A in a timely manner
to meet project completion date;
4. Client's Ownership of Materials
5. Supplier Failure
Agency shall not be responsible for failure on the part of any suppliers
designated or engaged by Client but shall be responsible when engaged by Agency
6. Out-of-Pocket Costs
For all out-of-pocket costs incurred by Agency (typically fees that a third party
charges Agency) in order to meet the needs of Client and comply with the terms
of the SOW, Agency will develop a written estimate and gain approval from Clienl
in the form of an authorized signature prior to incurring any costs. Client's
signature on an estimale will authorize Agency to act as agent for Client in
connection with the applicable project. Some expected out-of-pocket costs
include, but are not limited to, all production, media inventory purchase, travel,
shipping, messengers, print, color printouts.
7. Pavments
Agency's invoices to Client will be paid no later than 60 days from Client's receipt
of invoice. Agency will forward its invoices to the Village Manager's office.
8. Termination
Either party may, at its sole option, terminate this LOA or SOW with or without
cause upon ninety (60) days advance written notice to the other party. Agency
shall be paid for all work performed on a monthly prorated basis through the date of
termination and shall be reimbursed for all documented third-party out-of-pocket costs
incurred associated therewith.
Both parties may, in the course of working together, provide to the other
confidential information. The recipient of such confidential information shall
ensure thal all confidential information, whether it is written or oral, will be kept
confidential, and recipient will not copy or disclose to any third party, any
confidential information, or the contents of such material, in whole or in part,
without the prior written consent of discloser. Upon written request ftom
discloser, recipient will return to discloser all confidential information and any
copies of any part of said confldential anformation, ancluding any summaries,
compilations, or excerpts from said confidential information. For purposes of this
Agreement, confidential information shall not include information which (a) is or
becomes publicly available other than as a result of disclosure by recipient in
violation of this Agreement, (b) is or becomes available to recipient on a nonconfidential
basis from a source other than discloser and which was not intended
to be confidential, or (c) is required to be disclosed by law, provided that recipient
will notify discloser in advance of any such disclosure.
10. lndemnification bv Aqency
Agency agrees to defend, indemniry and hold harmless Client and its
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intended to catalogue, describe, promote or display Agency's work product, or its
marketing, advertising or print campaigns.
9. Confidentialitv
respective directors, shareholders, affiliates, officers, agents, employees, and
permitted successors and assigns against any and all claims, losses, damages,
liabilities, penalties, punitive damages, expenses, reasonable legal fees and
costs of any kind or amount whatsoever, which arise from material prepared by
Agency including, but not limited to any claim of libel, slander, plagiarism,
invasion of privacy, breach of contract, copyright or trademark infringement,
injury, or fraud, except where such claim or action arises from materials supplied
by Client to Agency or where Client is responsible for obtaining and reviewing
comprehensive searches, clearing and registering (if desired by Client), any
Marks that are the subject of such claim or action, or as set forth in Paragraph 2
above.
'1 1 . lndemnification bv Client
Client agrees to defend, indemnify and hold harmless Agency and its
respective directors, shareholders, affiliates, officers, agents, employees, and
permitted successors and assigns against any and all claims, losses, damages,
liabilities, penalties, punitive damages, expenses, reasonable legal fees and
costs of any kind or amount whatsoever, which arise from any loss, damage or
expense sustained as a result of: (i) the use of Claims or Marks as set forth in
Paragraph 2 above; (ii) Client's breach of this LOA; (iii) any materials provided
by Client to Agency; or (iv) any claims arising out of materials for which Client is
responsible for obtaining legal and other clearance, or out of any materials that
are altered or olherwise changed by Client or any third party acting on behalf of
Client; (v) Client's use, or any third party's use authorized by Client, of the
materials produced hereunder outside the scope and use agreed upon by
Agency and Client.
Except as set forth herein with respect to indemnification, in no event shall either
party be liable for any indirect, special, incidental, consequential, exemplary, or
punitive damages arising directly or indirectly from this Agreement. Except as set
forth herein with respect to indemnification, in no event shall the total liability for
any damages, losses, and causes of action whether in contract or tort, including,
but not limited to, negligence or otherwise ("Loss") exceed the value of fees paid
under this Agreement for the period of one year previous to the Loss.
13. Force Maieure
Neither Client nor Agency shall be liable to the other for any failure, inability or
delay in performing hereunder if caused by any cause beyond the reasonable
control of the party so failing, including without limitation, an Act of God,
epidemic, war, strike or fire; but due diligence shall be used in curing such cause
and in resuming performance.
12. Limitation of Liabilitv
SupDlier Failure
Agency shall not be responsible for failure on the part of any suppliers designated or
engaged by Client.
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14. Aoreement Comolete
This LOA and the SOW are complete and may be amended, waived or modified
only by a document in writing signed by both parties hereto. The validity,
interpretation, enforceability and performance of this letter shall be governed by
and construed in accordance with the laws of the State of lllinois without
reference to its conflict of law rules. The parties agree to the exclusive jurisdiction
and venue of the federal and state courts located in lllinois.
15. Governino Law: Venue.
This Agreemenl shall be governed by, construed and enforced in accordance with the
internal laws, but not the conflicts of laws rules, of the State of lllinois. Venue for any
action arising out of this Agreement shall be in the Circuit Court for DuPage County,
lllinois.
Agreed by Village of Oak Brook Agreed by Timezoneone, lnc. doing
business as TimeZoneOne
By:By:
Greg Summers
Village Manager
Village of Oak Brook
Christine Gibbs
General Manager of TimezoneOne
Date
Date
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Attachment A
TO
MASTER SERVICES AGREEMENT
(STATEMENT OF WORK / OESCRIPTION OF SERVICES)
This Schedule is made pursuant to that certain Master Services Agreement (the
"Aqreement"), dated June 22, 2022, by and between Village of Oak Brook ("Provider") and
Timezoneone, lnc. ("fZQ"). All capitalized terms, where not otherwise defined in this
Schedule, will have the meanings set forth in the Agreement.
A. Description of Services and Specifications:
Agency partner for the Village of Oak Brook. Services will include discovery; strategy; creative
development, performance media and execution; content; travel trade; project
management of the outlined services.
B. Deliverables:
Paid Media Campaign for 7 hotel Client partners to be phased by media channel via a
recommended media budget determined post stake-holder engagement. Agency will facilitate
and manage a discovery to achieve a mutually agreeable media plan for the period of March-
June and then make a final budgeUchannel recommendation to commence August 9, 2023. Once
contract is signed, agency will develop the creative relative to the campaign for approvals and
provide all supporting assets and cover existing microsite hosting and updating to match the
approved campaign.
C. AcceptanceProcedure:
Client and Agency agree that full creative sign off will be sought by agency with no more than 3x
creative revisions and anything over and above will be charged accordingly at a flat rate of
USD160 per hour.
D.
Fees:
Project Schedule [and Milestones]:
$30,000 Creative Development Fee, $370,000 Media Budget and a $100,000 TZO Agency Fee,
based on a calendar year with the TZO Agency Fee to be prorated monthly at $8,333.33 during
the initial four (4) month term of this agreement and the Media Budget to be prorated monthly at
$30,833.33 during the initial four (4) month term of this agreement.
Pavment Terms
Fees will be invoiced on a monthly basis at Net 60 days for services rendered. All media will be
billed up front and will need to be paid upon receipt.
All project work will be mutually agreeable between the parties as follows:
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Agency Fee Budget (annual)
TZO AqencY Fee'Aoencv of Record (AOR)$100,000
Creative Developmenl Fee Aqency of Record (AOR)$30,000
Recommended (refer Exhibat
A)
$370,000
Grand Total $s00,000
"TZO Agency Fee to be prorated monthly at $8,333.33 duing the initial four (4) month tem of
this agreement and the Media Budget to be prorated monthly at $30,833.33 duing the
initial four (4) month term of this agreement
This Schedule will terminate upon the earlier of the completion of the Services specified above,
or the termination of the Agreement or this Schedule as set forth in the Agreement.
E. Services Fees and Payment Terms:
Fees:
$30,000 Creative Development Fee, $370,000 Media Budget and a $100,000 TZO Agency Fee,
based on a calendar year with the TZO Agency Fee to be prorated monthly at $8,333.33 during
the initial four (4) month term of this agreement and the Media Budget to be prorated monthly at
$30,833.33 during the initial four (4) month term of this agreement.
Timezoneone's Houly Rates are as follows
USD160 - Flat Fee (excluding development)
USD175 - Development
TimeZoneOne will invoice the client $30,000 upon creative development of the campaign. Agency
will invoice the Client for the TZO Agency Fee work pertomed at $4333.33 per month for the
length of this four (4) month agreement with the Media Budget invoiced outlined below.
A project wo* will be mutually agreeable between the paiies.
Village of Oak Brook will reimburse Provider for the reasonable and necessary out-of-pocket
travel expenses incurred by Provider in connection with the Services performed under such
Schedule including, but not limited to, air and surface transportation, lodging, car rental, and
meals (the "Travel Expenses") required during the course of the project.
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Out of Pocket (OOP) Media-
Pavment Terms:
Fees will be invoiced on a monthly basis at Net 60 days for services rendered.
TimeZoneOne, lnc.Village of Oak Brook
Signature Signature:
Name: Christine Gibbs
Title: General Manager
Name:
Title:t/t Pt1^.*1An
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F. Additional Terms:
Media procurement will require payment pior to any campaigns can go-live.
Media fees for 2023 will prorate to $3q833.33 per month from September to December 2023.
50% of September to December media budget due upfront (September 1st) = $61,666.66.
Remaining 50% to be split equally across four (4) months = $15,416.66 per month, due 60 days.
This Schedule shall be attached to and incorporated into the Agreement and is subject to all the
terms and conditions of the Agreement.